Content Writer Copy Writer

6 hours ago

Central Singapore Emprego SG Full time

**Location**
- Singapore, Central Singapore**Job Type**
- Contract**Salary**
- $3,000 - $4,000 Per Month**Date Posted**
- 18 minutes agoAdditional Details

**Job ID**
- 73418**Job Views**
- 1Roles & Responsibilities

**Allegis Global Solutions is the exclusive Contingent HR services provider for one of the world’s leading banks.**

At Allegis Global Solutions we’re proud to be the leader in global talent solutions. We draw upon decades of industry expertise to develop innovative tools, products, processes and strategies focused on outcome. Moreover, we’re incredibly proud to have built a culture that empowers our people to make their mark while making deep connections that will last a lifetime. With our passion and culture for talent, we are truly transforming the way the World acquires talent.

Our Client is one of the world's most international banks with over 1,100 branches, offices and outlets in 67 countries. They operate in some of the world's most dynamic markets and have been for over 150 years. More than 90 per cent of their income and profits are derived from Asia, Africa and the Middle East. Their brand promise, Here for good, underlines their distinctive approach.

**The Role Responsibilities**
- Always stay abreast of trending content and creatively develop content to ride on the wave
- Ability to develop interactive and relevant content (i.e. articles, social media, eDM, marketing collaterals and PR, etc) that strengthen user growth and engagement in digital and social platforms
- Articulate compelling personalised messages and USPs to target audience - be the voice, and not the noise
- Ensure content shared on digital channels is optimised to achieve marketing objectives
- Develop quality content that converts users at each stage of the user journey, taking into account limitations of product and media platforms Accountable for all content initiatives and deliverables to drive user growth and retention
- Understand that each content needs to meet its targeted objectives and KPIs for the specific communication channels
- Measures content performance to constantly improve and discover new and better ways to communicate
- Editorial calendar and workflows must be developed and managed.
- Coordinate with cross functional teams to ensure alignment of content with company vision and support integrated campaigns
- Bachelor’s Degree in Communications, Journalism, or Media
- Passionate about understanding the target audience and developing great content that drivesc
- Solid communication skills (written and spoken) in content creation
- Hands-on experience with digital platforms and CMS such as WordPress, etc
- Proven experience as a creative SEO copywriter that connects with readers and improve KPIs
- A pair of meticulous eyes to ensure content accuracy and relevancy
- Adaptable, teachable, a problem-solver and able to handle multiple priorities and tight deadlines
- Ability to take ownership and see working at a start-up as a lifestyle
- Inquisitive, self-starter, ability to self-manage and to work independently with little supervision while meeting expectations - and able to collaborate well within a team
- Ability to work independently as well as cohesively in a team environment
- At least 3-5 years working experience in a start-up or FinTech space

Tags

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