Marketing & Public Relations Assistant Manager

2 days ago

Singapore SO DRAMA! ENTERTAINMENT Full time

**JOB DESCRIPTION**:

- Collaborate with key stakeholders to strategize and implement effective communication initiatives and strategies, leveraging both digital and traditional platforms while rooted in data-driven insights.
- Master the realm of digital marketing, including end-to-end execution of digital campaigns, media planning, content creation, copywriting, campaign tracking, and comprehensive reviews.
- Be at the forefront of our social media presence, partnering with content leads to design, build, and maintain an engaging online community.
- Demonstrate prowess in analytics tools such as Emplifi and Google Analytics, utilizing performance insights to optimize digital marketing efforts and maximize impact.
- Cultivate a compelling Public Relations campaign strategy, crafting engaging stories for our brands and campaigns, writing PR releases, and skillfully interacting with the media and organizing media events.
- Keep ahead of big data insights and social trends, offering thought leadership and innovative perspectives on adopting emerging media platforms and technologies.
- Efficiently manage relationships with agencies and vendors for marketing activities, ensuring timely and high-quality deliverables.
- Brief our design team on non-digital collateral development and oversee the production process to ensure seamless project delivery.
- Exhibit financial acumen by managing allocated budgets with clear trackable deliverables and performance measurements.
- Uphold the company's corporate governance, workplace practices, and code of conduct, ensuring compliance with workplace safety and health regulations, especially for events and roadshows.
- Embrace additional duties reasonably assigned by management, showcasing your adaptability and commitment to excellence.

**REQUIREMENTS**:

- Proven track record in digital marketing, with a strong grasp of website analytics, digital ad serving tools, and familiarity with digital media consumption habits on platforms like Facebook, Instagram and Tiktok.
- Enthusiastic learner (including the area of Generative AI), self-motivated, and adept at thriving within tight deadlines and high-pressure environments.
- Outstanding team player with excellent interpersonal and communication skills, fostering collaboration and synergy.
- Possess a keen eye for detail, ensuring meticulousness in all endeavours.
- Demonstrate maturity, resourcefulness, and the ability to think strategically.
- Showcase exceptional written and verbal communication skills, adept at conveying impactful messages.
- Join us at So Drama _Entertainment, where creativity and innovation are celebrated. Embrace the opportunity to work with interesting brands, making a lasting impact on their success.

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