Advertising Copywriter

1 week ago


Singapore IN-EXPAT CONSULTANT PTE. LTD. Full time

Copywriters responsibilities include:

- interpreting account briefs
- researching clients, their competitors and the target audience
- producing original, clear and credible ideas/messages/scripts, and presenting these to clients and colleagues
- monitoring campaign effectiveness
- liaising with clients and colleagues, and meeting project teams to consider advertising requirements
- updating and amending campaigns according to feedback
- supervising junior staff
- writing reports.



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