Marketing Executive

1 week ago


Singapore Amex Full time

**You Lead the Way. We’ve Got Your Back.**

With the right backing, people and businesses have the power to progress in incredible ways. When you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and each other. Here, you’ll learn and grow as we help you create a career journey that’s unique and meaningful to you with benefits, programs, and flexibility that support you personally and professionally.

At American Express, you’ll be recognized for your contributions, leadership, and impact—every colleague has the opportunity to share in the company’s success. Together, we’ll win as a team, striving to uphold our company values and powerful backing promise to provide the world’s best customer experience every day. And we’ll do it with the utmost integrity, and in an environment where everyone is seen, heard and feels like they belong.

Join Team Amex and let's lead the way together.

**How will you make an impact in this role?**

This position reports to the Manager, Telemarketing Team and is primarily responsible for managing campaigns and strategizing marketing plans for Telemarketing. This role is focused on supporting the Telemarketing team in acquiring premium leads to drive premium sales.

In addition, the incumbent is also responsible for the following responsibilities relating to Premium card products:

- Prepare and maintain calling scripts for Telemarketing team and ensure approved communication folder is always kept updated.
- Managing the collaterals utilized by the Telemarketing team including cover letters, factsheets, sales kits.
- Work closely with agencies and internal stakeholders to curate and update all collaterals.
- Provide support for ad hoc acquisition campaign report, ensure all manual fulfilments are tracked and collaborate closely with sales operations on fulfilments.
- Handle audits including monthly call monitoring, commission and business conduct.
- Back up for any escalations including handling queries from customer service team in relation to acquisition offers.
- Ensuring compliance to all regulatory requirements while keeping customer experience as top priority
- Accelerate revenue growth through optimizing marketing investments and increasing cost efficiencies.
- Providing administrative support for Telemarketing daily operations need.
- Assist in Leads management which includes handling and tracking leads utilization, leads audit (maker/checker process).
- Assist with roadshows when required (securing roadshow, liaising with vendors on set up, roster, brief).
- Handle ad hoc acquisition projects.

**Qualifications**:

- Excellent communicator with good relationship management skills.
- Strong time management skills and ability to multi-task in a fast-moving environment and under pressure to meet multiple deadlines.
- Self-motivated, highly organized and detail orientated.
- Strong analytical, problem solving/quantitative skills.
- Ability to collaborate and influence internally and externally.
- Demonstrate strategic thought leadership to drive results and maintain the integrity of the AMEX brand.


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