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Senior Marketing Executive

3 weeks ago

Singapore TEAMLINK MARKETING PTE LTD Full time

You will ideate, plan and implement online and offline marketing campaigns to grow brand awareness, community engagement and sales of the brand.

You must be a creative thinker, have excellent copywriting skills, be a stickler for details and have great time management.

**Day to day activities**
- Development and execution of marketing strategy, with a strong focus on the digital marketing strategy
- Managing and optimising digital advertising campaigns on Meta and Google
- Analysis of campaigns to ensure KPI is being met
- Handling of marketing budget
- Writing and disseminating press releases
- Managing a marketing intern
- Liaising with creative team on marketing content
- Liaising and maintaining relationships with media partners
- Planning and execution of media and public events

**Skills required**
- Minimum of 4 years experience in relevant field
- Strong copy writing skills
- Analytical
- Experienced with ad buys (Facebook and Google)
- An obsession with digital media and technology
- Organized and meticulous
- Great communication and collaborative skills
- Experience in event planning is a bonus
- Fashion background is a bonus