Copywriter

2 weeks ago


Singapore COMO HOTELS & RESORTS (ASIA) PTE. LTD. Full time

**_Key Mandate: _**

**Responsibilities**:
Copywriting:

- Responsible for supporting the Senior Creative Copywriter and Senior Content Strategy Manager to achieve overall business objectives by driving customer and member profitability for COMO Hotels & Resorts and their relevant stakeholders.
- Responsible for crafting sharp, consistent and compelling storytelling while understanding the brief, adhering to the objectives of the project, remaining on brand and being completely grammatically correct.
- Research topics, coordinate, and interview stakeholders to formulate content that is interesting to the reader.
- Organise content material from a range of sources to create a compelling narrative flow.
- Conduct SEO and keyword research to ensure increased engagement in content and online traffic.
- Adhere to marketing strategies and objectives, meeting deadlines as set by HQ Marketing Team and other stakeholders.
- Make revisions, identify problems or inconsistencies, solve problems by reviewing with Senior Creative Copywriter and Senior Content Content Strategy Manager.
- Receive feedback and using it to grow and improve as a copywriter.

Collaboration:

- Work collaboratively with the HQ Marketing Team to execute integral marketing campaigns.
- Work with Senior Creative Copywriter, Senior Content Strategy Manager and Assistant Director of Digital Marketing to devise creative solutions for marketing collaterals and campaigns across all channels.
- Collaborate, coordinate and fact check with key internal and external stakeholders to produce creative and non-creative content.
- Contribute and participate with creative and brand teams to develop multiple concepts and campaigns.

**Job Requirements**:

- Bachelor’s Degree in Marketing, Communications, Journalism, or equivalent.
- Minimum 2-5 years of experience in Copywriting.
- Portfolio of published content.
- Experience in luxury, travel or hotel industry preferred but not mandatory.
- Fluency in English (oral and written) with excellent writing skills.
- Strong understanding of digital copywriting, social media copywriting, and possess SEO writing skills.
- The ability to think creatively and translate ideas into copy.
- Experience in writing strong, succinct copy that is grammatically correct.
- A flexible approach and willingness to adapt.
- The ability to meet deadlines and work in a fast-paced environment.
- Strong organisational and time management skills.
- An eye for detail and a desire for perfection.
- Strong research skills that ensure all copy is correct and accurate.
- A passion for writing and the willingness to learn from other creative professionals.
- Familiar with content management systems.
- Good project management skills, solution and action-oriented with a can-do attitude.
- An adept of the marketing test & learn culture and comfortable with the experimentation frameworks.
- Strong team player and self-starter.


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