Marketing Copywriter

4 days ago


Singapore Payboy Pte. Ltd. Full time

**Overview of Role**:
**Responsibilities**:

- Collaborate with the Marketing team to develop content strategies that align with business objectives and target audience preferences.
- Conduct research to understand industry trends, customer needs, and competitor strategies to inform content creation.
- Develop SEO-friendly content to improve search engine rankings and drive organic traffic.
- Create catchy and memorable taglines and slogans that resonate with our target audience and effectively communicate our brand message.
- Proofread and edit copy to ensure accuracy, clarity, consistency, and adherence to brand voice and style guidelines.
- Stay updated on best practices in copywriting, digital marketing, and advertising to continuously improve content quality and effectiveness.

**Requirements**:

- Excellent command of English, both written and oral, with the ability to write in the Singaporean context.
- Strong understanding of digital marketing principles, including SEO, content marketing, and social media marketing.
- Creative thinking and the ability to generate original ideas that resonate with the target audience.
- Attention to detail and the ability to proofread and edit copy for accuracy and consistency.
- Bachelor’s degree in Marketing, Communications, Journalism, English, or a related field.

**Our READY Values**:
We practice what we preach by living our READY Values daily:

- Responsible and Reliable - Every individual is a team player that knows their role, takes ownership and pride in their work.
- Equal Opportunity and Growth - Everybody has a voice in the company and is given space to grow.
- Authenticity - Giving and taking honest and constructive feedback by being genuine and respectful with everybody, giving credit where credit is due.
- Data-Driven - Make informed decisions based on sound statistical analysis.
- Youthful and Vibrant Culture - Get things done and have fun at the same time.
So, if you are a Maker-Doer-Creator-Fighter with an amazing personality and a team player, we want you



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