Data Analytics Manager

2 weeks ago

Singapore Zeno Group Full time

Zeno Group Singapore has a mantra: “Fearless work for Fearless Clients”. An integrated, digital-social by design agency located in Singapore, we produce creative campaigns for local, regional and global clients. In doing so, we solve business problems and help our client navigate an ever-evolving landscape through a unique blend of creativity and technology.

We are looking for a problem solver, someone who has passion for modern marketing, data, and analytics. As the Data Analytics Manager for Zeno Singapore, you will be supporting the Data Analytics Director and be responsible for our analytics and data offering and helping client to uncover insights about their business and marketing campaigns. The role will work on various client projects serving both internal stakeholders and external client stakeholders across Asia, Europe, and North America based on project or ongoing remits.

Responsibilities:

- Help build Zeno data and analytics capabilities by integrating skillset into offered products and services
- Work to identify new opportunities for business expansion
- Identify innovative approaches to solving common client challenges through automation (i.e. bots)
- Manage, organize and present analytics data that drives action, establishing key metrics and KPIs
- Partner with managers within the team to manage the all matters related to the analytics and data practice related to the agency’s clients.
- Support the Data Analytics Director with the development of deliverables
- Ensure the accuracy of all data provided to stakeholders by source verification
- Maintain thorough knowledge of existing and emerging 3rd party data sources as needed for analytics
- Support the Data Analytics team in fulfilling client projects such as content audits, dashboard builds, and analytics requests
- Stay abreast on best practices and latest trends in social media, web analytics, SEO, SEM, digital content and campaign management
- Serve as key partner for teams across creative, media, and account service
- 4+ years of relevant experience
- Bachelor’s degree in Business Administration, Finance, Economics, Computer Science, Data Science or related field
- Known as the expert in DW, BI, ETL, Big Data, Dashboards, Balanced Scorecards, etc.
- Strong business-process design experience
- Exhibits sound business judgment, a proven ability to influence others, strong analytical skills, and a proven track record of taking ownership, leading data-driven analyses, and influencing results
- Advanced understanding of agency business, digital, social media, and content marketing
- Demonstrated experience with data and analytics
- Ability to synthesize information from various sources to create an actionable point of view and direction for a project
- Highly resourceful, with strong research skills and a working knowledge of marketing analytics
- Ability to create effective & persuasive client presentations
- Exceptional visual, oral and written communications skills; a captivating presenter
- Proven client management and business management skills
- Strong deadline orientation and ability to effectively prioritize and meet deadlines
- Ability to work in a flexible, dynamic and fast-paced environment; managing multiple projects and accounts concurrently

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