Marketing and Communications Executive

**About The Red Pencil**

The Red Pencil is an international humanitarian organization founded in Singapore which brings the healing power of creative arts therapy (drawing, music, movement and dance) to children, adults, families and communities who have been through overwhelming and traumatic life circumstances such as natural disaster, displacement as a result of conflict zones, human trafficking, life-threatening disease, violence and abuse, for which they may have no words. The process of creative arts therapy allows our beneficiaries to express the unspeakable, to experience release and relief, to find new resources, gain self-confidence and feel empowered to move on towards a more hopeful and happier life. At The Red Pencil, we are dedicated to the resilience and long-term recovery of the most vulnerable from all walks of life, to allow them to grow and become healthy and happy human beings for the world of tomorrow.

**About the vacancy**

The Red Pencil is currently looking for a **Marketing & Communications Executive**, based in the Singapore office and reporting to the Marketing & Communications Manager. The role of this position is to **support the development of The Red Pencil worldwide by increasing and improving the image and creating awareness about The Red Pencil and by implementing relevant marketing activities.**

Under the supervision of the Marketing & Communications Manager, you will be in charge of the creative aspects of the execution and implementation of the Red Pencil’s marketing, communications and public relations strategy (Singapore and International) among its different target groups:

- donors (private, corporate, foundations etc.)
- government and public organisations
- press and media
- partnering organisations (schools, shelters, hospitals, other NGOs.)
- arts therapists (associations, individuals)
- researchers and universities
- beneficiaries and their families
- general public
- volunteers

**Duties and Responsibilities**

1. The conceptualisation, design, update, upgrade and dissemination of content, aligned with our brand values and strategy, on The Red Pencil’s various communication platforms:

- The Red Pencil’s website
- Social media: Facebook, Instagram, Twitter, WeChat, Youtube and LinkedIn
- Promotional collaterals (e.g. annual report, brochures, flyers, EDMs, posters, publications)
- Donation and giving platforms
- Short videos / slideshows
- Media and press relations (including maintaining and updating media database)
- Research findings

2. Information collation, copy-writing, production and timely diffusion of key Red Pencil’s publications, including:

- annual reports
- bi-annual newsletters
- monthly news flashes
- promotional Videos
- direct Mailers and eDMs
- missions press releases and reports
- case stories
- presentations
- factsheets
- communication kits
- articles
- Proactively populate and maintain The Red Pencil’s website, including keeping content up-to-date and appropriate, improving its functionality and optimizing the donation pages.
- Work closely with the international operational team and ensure flow of information (photos, data, videos) from arts therapists in missions.
- Coordinate and represent The Red Pencil at events, dinners, art fairs or conferences, and create the necessary communication tools pre and post events.
- Keep informed of developments in the field of marketing communications and innovative content creation, and use this knowledge to help The Red Pencil operate with initiative and innovation.
- Carry out other marketing and communication tasks as requested by your supervisor, and assist with general administrative duties as part of the office team.
- Volunteer engagement: liaising with local and international volunteers who support The Red Pencil in various aspects.
- Manage digital fundraising and donation platforms such as Give.asia, Simplygiving, Giving.sg and Stripe, including liaising with potential fundraisers and providing them with support whenever necessary.

**Profile and Qualifications**
- Degree in communications, marketing or a related discipline;
- Minimum 2 years’ experience in successfully designing and executing marketing, communications, social media and public relations strategies, preferably in the not-for-profit, mental health or arts sectors;
- Demonstrated quality work in a broad range of communications activities (media, websites, publications, marketing, social media, events);
- Excellent oral and written communications skills (written and oral English proficiency); Proficiency in a second language is a plus;
- Successful track record in delivering projects;
- Strong organizational skills;
- Creative, displays initiative and self-driven;
- Good interpersonal skills, confident with intercultural relationships, shared leadership and cross-functional teamwork;
- Familiar with operating a DSLR/mirrorless camera, as well as some basic filming/photography equipment
- Knowledge of CMS/website