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Senior Analyst

2 weeks ago

Singapore Forrester Research Full time

**Job Description**:
**Our job is to be bold at work.**

It starts with an insatiable curiosity about clients, colleagues, and the future. At Forrester, we believe curiosity powers progress. Forresterites bring a diversity of opinions and the courage of their convictions to collaborate on the ideas and initiatives that change the course of business. As a trusted advisor to the most influential companies in the world, we live at the nexus of what’s next.

**About This Role**:
The Senior Analyst for the marketing operations leader helps B2B marketing professionals operationalize their end-to-end revenue engine. We are looking for a creative problem solver and design thinker with deep expertise in aligning marketers with other functions across the revenue engine (sales, product, customer success, and channel).
- Research generation: Participates in conceptualizing and writing key research deliverables, including research reports, webcasts and event presentations, case studies, tools and templates, and foundational models and frameworks.
- Establishes a thought leadership presence through blogs and social media writing.
- Data gathering, management, and analysis: Works with various B2B organizations and the Forrester research team to gather key benchmark data and analyzes study results to understand and report on marketing operations trends.
- Client support: Interacts directly with clients (telephone or in-person) to review research findings and discuss and provide prescriptive recommendations to solve operational problems/issues leveraging Forrester models, frameworks, benchmark insights, and other applicable research innovation.
- Reviews and gives input on client work products, such as process models, planning documents, dashboards, technology assessments, organizational design models, and presentations.
- Presentation delivery: Speaks in keynote and track sessions for annual marquee events, webcasts, roadshows, forums, and roundtables. Drives interactive engagement with attendees during such events.
- Sales support: Works with our sales teams to grow the marketing operations strategy service through sales and marketing activities and prospect interactions.
- Consulting: Assists on ad hoc consulting and advisory projects as needed.

**Job Requirements**:

- A completed university degree
- Fifteen-plus years of B2B strategic marketing leadership experience focusing on marketing operations.
- Elaborate writing, research, and analytical skills.
- Customer-facing skills (someone who is a strong presenter and comfortable with executive-level audience and can identify issues/needs through effective inquiry).
- Excellence in facilitating workshops with senior business executives and their extended teams.
- Proven positive impact from past experience.

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Forrester Research is an equal opportunity employer and is committed to providing a work environment that is free from all forms of discrimination, including sexual harassment.

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