Apac Product Marketing Manager

1 week ago


Singapore CBRE Full time

**APAC Product Marketing Manager**

**Job ID**
- 204369

**Posted**
- 10-Feb-2025

**Service line**
- Advisory Segment

**Role type**
- Full-time

**Areas of Interest**

Marketing

**Location(s)**

Singapore - Singapore

**About this role**

The APAC Product Marketing Manager, based in Singapore, will collaborate with the Occupier Marketing Lead to develop and execute the go-to-market strategy for the Advisory & Transactions (A&T) business, supporting product marketing, branding, campaigns, and events while leveraging the APAC marketing team and partnering with pillar leads in various marketing areas.

**Key responsibilities**:

- Develop and maintain a deep understanding of the A&T product offering, audience segments, market dynamics and competitive landscape
- Provide operational support for the Occupier Marketing Lead, which includes tracking and reporting on campaign progress and performance
- Assist with the design and execution of campaigns across service lines and sectors
- On an ad-hoc basis, support the business platform on client proposals and presentations, leveraging wider resources to improve quality and creativity
- Work with the wider APAC Product Marketing team to leverage best practices and implement projects for the A&T Occupier business
- Partner with the APAC Centre of Excellence pillar leads across social, digital, creative design, internal comms, media & public relations, content activation as well as events, to develop multi-channel marketing campaigns
- Work with the Occupier Marketing Lead to support the APAC Research team on the execution of flagship reports in collaboration with wider APAC COEs

**Requirements**:

- Bachelor’s Degree and at least 3 years of professional work experience, prior commercial real estate experience desirable
- B2B marketing and communications experience within an MNC or large corporation preferable
- Working knowledge of all areas of the marketing mix - digital, social, branding and events
- High level of proficiency in Microsoft Office Suite
- Knowledge of Adobe Creative Suite - InDesign and Photoshop skills highly desirable
- Flexibility with working hours to engage with teams across multiple regions and time zones



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