Performance Marketing Analyst

11 hours ago

Downtown Core, Singapore VK Transformation Pte.Ltd. Full time

We are looking for talents who are passionate to be part of an exciting 9-year-old data-driven strategic consulting and digital marketing agency. At VK Transformation, we bring data, creativity & media into one place. We are a team of entrepreneurial individuals who embrace a collaborative mindset and hold ourselves personally accountable for our business, our customers, and our own growth. As a Performance Marketing Analyst, you will be responsible for optimising and enhancing our clients' digital marketing campaigns to drive maximum performance and achieve their business goals.

**What You Will Learn**

The Performance Marketing Analyst will experience an exponential learning curve if you can thrive in a fast-growing environment. You will be exposed to strategic consulting, digital marketing ecosystem and data science tools, and a diverse team from different countries and cultures.

**Duties and Responsibilities**
- Analyse campaign data and track performance to identify opportunities for optimisation.
- Implement A/B testing and conversion rate optimisation techniques to maximise campaign effectiveness.
- Collaborate closely with cross-functional teams, including marketing, creative, and development teams, to align campaigns with business objectives.
- Stay ahead of industry trends, tools, and technologies to ensure campaigns remain innovative and competitive.
- Generate reports with actionable insights and present recommendations to clients.
- Monitor key performance indicators (KPIs) and regularly communicate campaign progress to internal teams and clients.
- Identify and implement new tools and technologies to enhance campaign performance and efficiency.
- Conduct market research and competitor analysis to uncover new opportunities.
- Ensure compliance with industry standards, regulations, and best practices.
- Bachelor's degree in marketing, business, or a related field.
- Requires 1-3 years of working experience in Google, Meta, TikTok and LinkedIn Ads (campaign setup, launch, and optimisation)
- Strong analytical skills with the ability to interpret complex data and derive actionable insights.
- Proficiency with analytics/reporting tools (e.g. Google Analytics, Tableau, Power BI).
- Knowledge of conversion rate optimisation (CRO) techniques and A/B testing methodologies.
- Excellent communication and writing skills with the ability to present findings and recommendations to both technical and non-technical stakeholders.
- Detail-oriented mindset with strong problem-solving skills.
- Proactive, self-motivated, and comfortable working independently or collaboratively.
- Passion for digital marketing and an eagerness to stay on top of emerging trends.
- Comfort in a fast-paced, entrepreneurial environment with a genuine drive to make an impact.

At VK Transformation, we value creativity, collaboration, and a data-driven approach. Join our team of experts and be part of our mission to deliver exceptional performance marketing solutions to our clients.

Please kindly send your Cover Letter & CV to. Your interest will be treated with strict confidence.

Pay: $3,000.00 - $4,000.00 per month

**Benefits**:

- Health insurance
- Professional development
- Promotion to permanent employee

Work Location: In person

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