Singapore Marketing Manager

Singapore Marketing Manager

This role has been designated as ‘Edge’, which means you will primarily work outside of an HPE office.

Hewlett Packard Enterprise advances the way people live and work. We bring together the brightest minds to create breakthrough technology solutions, helping our customers make their mark on the world.

In HPE Marketing we articulate and amplify our brand, position and frame our technology to win, engage customers and clients to help solve their challenges and enable our seller and partners. We are a data-driven, digital-first marketing engine that creates the excitement, interest and demand for HPE solutions.

**Key Responsibilities**
- Understand HPE’s strategy, country business priorities, market trends, customers’ verticals and growth areas and execute an integrated marketing plan across Field & Channel in close cooperation with regional leadership team, based on market environment and business priorities
- Build and maintain engagement with Country Managing Director and various senior stakeholders in the country. Be part of the Country Leadership Team.
- Drive alignment in the country for APJ/WW-driven programs
- Plan and execute co-marketing campaigns, lead MDF planning and drive Joint Marketing Plan (JMP) with top channel partners (Distributors, Resellers, Solution Provider and Service Providers) and align with BU & Marketing Priorities & Global partner MDF requirements
- Plan and execute quarterly campaigns to generate opportunities and accelerate pipeline for Hybrid Cloud, GreenLake and Pointnext business in the country
- Drive high utilization of the marketing budgets and meet the quarterly target for both Marketing Generated Opportunities (MGO) and Marketing Generated Revenue (MGR)
- Drive a “Digital First” motion and drive digital demand with strategic partners
- Promote & enhance HPE Marketing Pro initiative and various digital enablement tools and resources available to partners; enable partners with content, campaigns, learning opportunities and digital tools
- Produce/Localize innovative and creative content, marketing programs that build the HPE brand in the country
- Continuously innovate and bring to the table new marketing execution ideas and campaign suggestions which reflect the trends that are shaping our industry
- Demonstrate HPE’s key values and DNA of - Partnership First, Innovation at Heart and Bias for action

**Education And Experience Required**
- Business Analyst (BA) or bachelor’s degree in Marketing or related business fields is mandatory; Master of Business Administration (MBA) is preferred
- 6-10 years of marketing experience with a minimum of 3 years in Partner/Field marketing
- Co-marketing experience and experience in administering and managing channel marketing investments will be desirable but not mandatory qualification

**Knowledge And Skills**
- Deep understanding of multi-tactic campaigns with focus on Digital Marketing
- Knowledge of marketing principles, practices, tactics, and tools
- Experience in developing and driving strong outcome-oriented relationships with partners
- Excellent written/oral communications and analytical skills
- Strong interpersonal skills; ability to thrive in matrix environments and work effectively within virtual teams
- Strong negotiation and influencing skills
- Strong interpersonal skills; ability to thrive in matrix environments and work effectively within virtual teams
- Highly organized, data-driven and detail oriented.
- Thrives in a fast-paced environment with the ability to prioritize, pivot and problem-solve.
- Ability to interface effectively with different levels of management and functional stakeholders including Finance, procurement and related functions
- This is an individual contributor role based out of Singapore

Join us and make your mark

We offer:

- A competitive salary and extensive social benefits
- Diverse and dynamic work environment
- Work-life balance and support for career development
- An amazing life inside the element Want to know more about it?

Then let’s stay connected

singapore

HPE is an Equal Employment Opportunity/ Veterans/Disabled/LGBT and Affirmative Action employer. We are committed to diversity and building a team that represents a variety of backgrounds, perspectives, and skills. We do not discriminate and all decisions we make are made on the basis of qualifications, merit, and business need. Our goal is to be one global diverse team that is representative of our customers, in an inclusive environment where we can continue to innovate and grow together.

**Job**:
Marketing
**Job Level**:
Expert

**Hewlett Packard Enterprise is EEO F/M/Protected Veteran/ Individual with Disabilities.**

HPE will comply with all applicable laws related to the use of arrest and conviction records, including the San Francisco Fair Chance Ordinance and similar laws and will consider for employment qualified applicants with criminal histories.