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Digital Marketing Manager

2 weeks ago

Queenstown, Singapore Cynapse Full time

About Cynapse

Cynapse is a leading AI-driven company specializing in enterprise-grade Video Intelligence Solutions, tailored to meet the unique challenges of various industries. Our vertical-specific solutions empower organizations to enhance safety, operational efficiency, and security in complex environments such as roads, seaports, airports, and cities. By combining advanced Vision AI with Generative AI, we continually push the boundaries of video analytics, delivering insights and automation that transform operations.

Led by a global team with a proven track record of scaling startups into market leaders, we foster innovation, collaboration, and diverse perspectives. Headquartered in Singapore, Cynapse serves clients worldwide, redefining what's possible with video intelligence.

Digital Marketing Manager

Role Overview: Reporting to the VP of Marketing, you will play a pivotal role in shaping our marketing initiatives. This versatile position encompasses a wide range of responsibilities, including online campaign management, managing our social media presence, and driving the creation of compelling content. You will be instrumental in strategizing and executing our digital strategy to enhance brand awareness and generate leads.

Key Responsibilities:

- Digital and Performance Marketing: Manage the company's entire digital presence, including the website and social media platforms. Lead digital campaigns across various channels.
- Lead Tracking and Management: Implement strategies to capture, nurture, and convert leads.
- Analytics and Reporting: Utilize analytics tools to monitor performance, analyze trends, and optimize marketing efforts.
- Content Creation: Lead content ideation and creation for various digital marketing activities.

Qualifications:

- Mandatory: Proven experience in B2B TECH marketing (minimum 1 year), with a strong understanding of digital marketing strategies and tools.
- Mandatory: Hands-on experience with online campaign tools, such as Google Search and LinkedIn Ads.
- A creative thinker with a proactive, results-driven approach.
- Ability to work independently while thriving in a collaborative team environment.
- Bachelor’s degree in Marketing, Communications, or a related field

Pay: $3,500.00 - $6,500.00 per month

**Benefits**:

- Health insurance

Schedule:

- Monday to Friday

Supplemental Pay:

- 13th month salary

**Experience**:

- Digital marketing: 1 year (required)

Work Location: In person