Content Creator
22 hours ago
The Job
As the content creator, you will be responsible for creating, reviewing and editing content for Wallex which will be published across our websites and social media pages. Creators are expected to work simultaneously on multiple projects across formats including blogs, videos, social media and maintain consistency between campaigns. Creators will also brainstorm and suggest newer ways and platforms to maximize engagement and impact.
- Work with the marketing department to get and understanding of the short term and long term marketing targets and then develop content strategies accordingly
- Creating content which will catch maximum customer interest
- Writing and reviewing content for websites, social media pages and public communications
- Research and target SEO oriented keywords through content to increase organic site traffic
- Identify customers needs in relation to the company and write content to cater those needs
- Conducting research on the key SEO terms and incorporating them into the content to achieve maximum viewership
- Collaborating with the product team to design product message, taglines and promotional material
- Measuring and improve KPIs pertaining to website traffic, campaign performance and social media engagement
- Ensure that the content is consistent, aligned with the brand and compliant with existing regulations
- Update the website, social media and content pages periodically
What we are looking for:
- Strong written and verbal skills
- You are creative and curious in nature - you love to test new ideas
- You have the ability to blend your creativity into our content guidelines
- Proven experience, portfolio of content
- You must be familiar with digital publishing and generating traffic for new businesses
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