Manager, Design

1 week ago

Singapore Singapore Management University Full time

COMPANY DESCRIPTION

Singapore Management University is a place where high-level professionalism blends together with a healthy informality. The 'family-like' atmosphere among the SMU community fosters a culture where employees work, plan, organise and play together - building a strong collegiality and morale within the university.

Our commitment to attract and retain talent is ongoing. We offer attractive benefits and welfare, competitive compensation packages, and generous professional development opportunities - all to meet the work-life needs of our staff. No wonder, then, that SMU continues to be given numerous awards and recognition for its human resource excellence.

DESIGNATION : Manager, Design & Programme Marketing (1-year contract), IIE

RESPONSIBILITIES
- This position is for Institute of Innovation & Entrepreneurship (IIE).
- Graphic Design
- Conceptualize and generate high quality, creative and informative content for a variety of media platforms including print, website, digital or social media and video assets.
- Ability to create or incorporate illustrations, pictures, infographics etc. to reflect the desired theme and tone of the communications.
- Create and maintain communication collateral across various media channels - Videos / EDM / Website / LinkedIn/ / FB / YouTube / Instagram / Telegram.
- Build brand and raise awareness of IIE’s programmes
- Key liaison between MarComms and Programme teams to stay updated on new products and features, and ensure brand consistency.
- Work closely with student leaders of the programme to provide marketing direction and support.
- Develop and execute digital marketing and social media strategies and campaigns
- Promote online presence and deliver value proposition through the use of various digital marketing channels and platforms.
- Develop implementation plans based on digital strategy campaigns, including developing budget for each digital channel and platform.
- Analyze and review post campaign and provide recommendations for improvement.
- Develop processes to create a seamless online presence and engagement over web, social, mobile and other digital platforms for IIE.
- Review and analyze customer behaviours, interests and demographics based on network data.

QUALIFICATIONS
- University degree in areas such as business, marketing or related fields.
- 3-5 years of relevant working experience.
- Prior experience in students outreach programme will be viewed favourably.
- Excellent project management and organizational skills.
- Effective communication, presentation and stakeholder management skills.
- Detail-oriented and team-oriented with a strong desire to be successful.
- Able to think creatively and problem-solve in high pressure situations.
- Strong work ethic as well as a dedicated and positive attitude.
- A keen sense of ownership and accountability and act with a sense of urgency to meet tight deadlines.
- Think beyond own area of responsibility examining linkages and interactions between different parts of a system.
- Humble, authentic, value hard work, has high standards and outcome driven.
- Strong knowledge of budget, grant administration and financial management principles.

OTHER INFORMATION

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