Social Media Executive

2 days ago

Stevens Road, Singapore Eton House International Education House Full time

** Create and curate original content** (copy, photos, videos, reels, stories) for EtonHouse’s social media platforms that reflects the brand’s voice, values, and visual identity
- **Visit schools regularly** to capture real-time, story-led content and build a pipeline of organic material for use across channels
- **Engage with the community** — including parents, educators, and students — to identify and encourage user-generated content (UGC) and authentic storytelling
- **Collaborate with influencers and brand advocates**, including shortlisting, outreach, coordination, and content follow-up
- **Plan, schedule, and publish content** using social media management tools, ensuring consistency and platform optimisation
- **Monitor and moderate community conversations**, responding to messages and comments with warmth and professionalism
- **Track and report performance metrics**, offering insights and suggestions to optimise engagement and reach
- **Support paid social campaigns** in collaboration with agencies when required.
- **Stay ahead of digital trends**, tools, and content formats relevant to education and parenting communities
- Support the development of toolkits and guidance for schools launching new channels or campaigns

**Qualificati**ons**:

- At least Diploma or degree in Marketing, Communications, Media, or related field
- Minimum 2 years of experience managing social media channels, with hands-on content creation and community engagement
- Strong photography, videography, and writing skills
- Working knowledge of design and editing tools (e.g., Canva, Adobe Creative Suite, CapCut)
- Familiar with social media management and analytics tools (e.g., Meta Business Suite, Later, Sprout Social)
- Comfortable working on-site at schools and travelling if required (local and overseas)
- Able to build relationships with internal teams and external collaborators
- Strong organisational skills and ability to manage multiple deadlines
- Passion for storytelling, education, and building meaningful connections with audiences
- Department
- EtonHouse HQ
- Locations
- Stevens Road

**About EtonHouse International Education Group**:
EtonHouse emphasises child-led learning, fostering happiness, engagement, open-mindedness, critical thinking, and a lifelong love for learning. Our inquiry-based pedagogy, established 30 years ago, has made us a leader in education, offering a comprehensive K-12 pathway from Infant Care to High School in Singapore and 9 other countries. The group also manage E-Bridge, part of Singapore's Anchor Operator Scheme for affordable Pre-Schools, and Middleton International School, an affordable through-train international school.
- Founded in 1995

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