Mindshare Neo Account Manager

**Reporting of the role**

This role reports to: Director

**3 best things about the job**:

- Exponential growth opportunities for your career in and out of Singapore being part of the largest marketing services group in the world
- Working within a highly inclusive and dynamic environment of young achievers and best in class specialists within the agency network
- Being able to work on world class accounts that will give a wider opportunity to tap into global gold standards in new strategic planning frameworks

**In this role, your goals will be**:
In three months:

- Understand the client’s business and competitor landscape for the client’s industry
- Build good rapport with clients, being the person whom the client goes to for day-to-day activities. Proactively participate in meeting discussions with clients and agency partners.
- Competent in media planning and integrating all channels within the bigger communication plan.
- Own project management, ensure smooth workflow and clients and team members are up to speed on all tasks.
- Rigor in setting and tracking campaign KPIs. Ensure effective and accurate optimisation and delivery of performance utilising all relevant internal teams, agency processes and tech.

In six months:

- Holistic digital/offline thinking is carried across channel planning and drive innovative solutions beyond the tried and tested with outcomes that can be clearly measured.
- Strong ability to assess attribution of marketing activities (eg. owned and earned) to paid channel performance to optimise overall campaign performance.

In 12 months:

- Build trusted advisor relationship with clients. Able to support the broader strategic output for clients’ marcom needs and inject your digital specialization.
- Fully competent in developing and articulating a compelling digital strategy/approach to successfully sell in campaign recommendation or new initiatives.

**Responsibilities of the role**:

- Support the APAC region for one of Neo’s largest global clients.
- Develop and maintain strong relationships with clients and have a good understanding of our clients’ business.
- Drive the strategic approach on the account designed and delivered to meet client's business objectives and strategies both online and offline
- Leads and delivers the always on, campaign and annual planning for the client.
- Manage all aspects of campaigns and day-to-day needs of the accounts, handling from briefing through reporting. It will include understanding of client's brief to communication planning, leading meetings with clients, setting viable objectives and KPIs, recommend/develop measurement methodology against all briefs, monitoring campaign progress and reporting.
- Work closely with our execution team to ensure our plans and strategy are delivering what we expected.
- Work with media partners across different platforms for ideation, negotiation and implementation as well as working with internal specialist resources and group resources.
- Facilitate cross-team learning and knowledge sharing.

**What you’ll need**:

- 4 years+ of relevant work experience, in a reputed media agency environment
- Experience in digital media planning and buying
- Experience in offline & direct digital planning and buying
- Innovative thinker, charismatic and fun personality.
- Proven track record on the development and execution of media and digital strategies for clients
- Ability to work successfully with teams, handling multiple projects and stakeholders and meeting tight deadlines under pressure
- Demonstrated critical thinking and problem-solving abilities
- Strong relationship building skills which include maintaining positive client relationships
- Detailed oriented, strong negotiation skills and excellent written, verbal communication and presentation skills
- Knowledge of Paid search, Paid Social, Programmatic planning and buying and other digital channels
- Offline planning experience is a plus

**More about Mindshare**

We were born in Asia in 1997, a start up with a desire to change the media world. Now we are a global agency with more than 7,000 employees in 116 offices across 86 countries, operating as one team - #teammindshare. We believe that in today’s world, everything begins and ends in media. We aim to be our clients’ lead business partner, to grow their business, and drive profitability through adaptive and inventive marketing. We do this through speed, teamwork and provocation and by operating as a network of networks rather than a rigid hierarchy. We create new things and have fun doing it. Whenever and wherever you join us, you open a door to opportunities in any and of all aspects of media, technology and innovation. We will support you, recognize you and reward you, making Mindshare the place where you do the best work of your career.

Neo is a full-service digital media agency and a fully integrated division of the WPP Group, the world’s largest advertising company. With more