Marketing Manager, Asia Creative Writing Programme
1 week ago
This position is responsible for developing and executing strategic marketing campaigns to drive brand awareness, engagement, and sales growth. They work closely with cross-functional teams to optimize marketing efforts, analyse performance data, and ensure alignment with business objectives. The position is also responsible for developing, curating, and managing a diverse range of literary events, workshops, and projects that engage audiences and celebrate the art of storytelling. This role involves selecting and collaborating with authors, poets, and literary artists, overseeing event logistics, and creating educational opportunities to foster a deeper appreciation for literature within the community.
Responsibilities
Marketing and publicising ACWP programmes:- Generate, edit and share engaging content daily on the different social media channels.- Formulate and execute ACWP social content calendar, including organic and paid campaigns.- Curate and direct video content (e.g. Instagram Reels) of ACWP courses/events for marketing or publications.- Develop and implement communication strategy for engagement with internal and external stakeholders to promote ACWP- Lead discussions with relevant stakeholders to ensure brand consistency.- Implement social media advertising strategies and boosting for various publicity campaigns and collaborative initiatives.
Rebranding of ACWP:
- Plan and executive all rebranding initiatives.- Lead in market research on the literary scene stakeholders’ perspective of ACWP.- Enhance the design concept for ACWP, incorporating research insights and feedback from NAC.- Curate the branding guide, which will decide on the tonality and personality of ACWP as a brand and ensuring consistency throughout all marketing platforms and materials.- Overall marketing strategy taking into account various platforms, partners and formats.
Ticketing and PR:
- In charge of all ticketing and registration aspects of ACWP.- Explore external ticketing platforms like PEATIX for ACWP.- Formulate ticketing strategies to incorporate marketing on the platforms to improve ACWP’s profile.- Point of contact for participants on enquiries.- Liaison officer for public feedback and complaints, hence always monitoring closely of comments on social media.
Programme Curation:
- Developing, curating, and managing a diverse range of ACWP programmes, which include workshops, masterclasses, mentorship sessions and public engagement programmes.- Discussing with authors, poets, literary artists on the programme direction and setting the objectives of each programme.
Requirements:
- Recognised degree in any discipline.- At least 8 years of marketing and rebranding related experience, with a background in organising literary events and familiarity with the local literary scene.- Strong graphic design and web design skills- Strong interpersonal skills in working with individuals from diverse backgrounds.
Hiring Institution: NTU
-
Singapore Nanyang Technological University Full timeThe NAC-NTU Asia Creative Writing Programme (the “ACWP”) is a partnership programme between the National Arts Council (NAC) and Nanyang Technological University (NTU) that aims to provide a strong foundation to promising writers emerging from the enrolled student population and to support the creative practice of the existing literary talent pool outside...
-
Singapore Nanyang Technological University Full timeThe NAC-NTU Asia Creative Writing Programme (the “ACWP”) is a partnership programme between NAC and NTU that aims to provide a strong foundation to promising writers emerging from the enrolled student population and to support the creative practice of the existing literary talent pool outside of educational institutions. It also aims to promote...
-
Asia Creative Writing Programme
2 days ago
Singapore Nanyang Technological University Full timeThe Asia Creative Writing Programme is a collaboration between The College of Humanities, Arts and Social Sciences (CoHASS) at NTU Singapore, and the National Arts Council, Singapore. The aim of the Programme is to provide a strong foundation in creative writing to promising writers in Singapore, support existing literary talent with sustained specialised...
-
Asia Creative Writing Programme
1 week ago
Singapore Nanyang Technological University Full timeThe Asia Creative Writing Programme is a collaboration between The College of Humanities, Arts and Social Sciences (CoHASS) at NTU Singapore, and the National Arts Council, Singapore. The aim of the Programme is to provide a strong foundation in creative writing to promising writers in Singapore, support existing literary talent with sustained specialised...
-
Visiting Faculty Position in Creative Writing
5 hours ago
Singapore beBeeDrama Full time $80,000 - $120,000The School of Humanities at Nanyang Technological University Singapore seeks a Visiting Professor in Creative Writing for Theatre/Drama.Job DescriptionThe successful applicant will teach courses in Creative Writing and work closely with the Coordinator of the Creative Writing Programme.ResponsibilitiesDevelop and deliver engaging courses in Creative...
-
Renowned Creative Writing Expert
3 days ago
Singapore beBeeDramaturgy Full time $150,000 - $200,000Seeking Renowned Creative Writing ExpertThe School of Humanities at a renowned institution pursues disciplinary excellence and promotes interdisciplinary teaching and research.Our goal is to equip students with up-to-date knowledge, critical thinking competence, research expertise, and communication skills to help them realize their potential and...
-
Visting Professor in English
5 days ago
Singapore Nanyang Technological University Full timeYoung and research intensive, Nanyang Technological University, Singapore (NTU Singapore) is ranked among the world’s top universities. The School of Humanities at NTU Singapore pursues disciplinary excellence and promotes interdisciplinary teaching and research. The School aims to equip our students with up-to-date knowledge, critical thinking...
-
Creative Marketing Intern
2 weeks ago
Singapore Sony Music Careers - Asia & Middle East Full timeThe Creative Marketing Intern will assist in developing, planning, and executing Sony Music's creative marketing and content strategy for international repertoire in the Southeast Asia (SEA) markets, specifically in Singapore/Thailand. This position will play a key role in supporting the team in various marketing functions including generating ideas and...
-
Creative Writing Teacher
5 days ago
Singapore BUDDING ACE EDUCATION & ENRICHMENT PTE. LTD. Full timeAble to conduct communicative creative writing classes - Team player - Able to engage students' writing interests - Ensure quality in curriculum - Ensure good class flow - To communicate with parents on students' progression
-
Creative Writing Teacher for Children
1 week ago
Singapore beBeeteaching Part time $35 - $45English Creative Writing Instructor WantedWe are seeking an experienced and passionate English Creative Writing instructor to deliver engaging lessons to Primary level students in alignment with Singapore's national curriculum. This role focuses on teaching English Creative Writing skills to students, emphasizing effective strategies to build interest and...
