Digital Performance Marketing Specialist

1 week ago

Singapore OOm Pte Ltd Full time

**Management**:

- Knowledge Sharing Culture
- Chances of Career Advancement
- Flexible Cash Benefits

**Role Overview**:
If you’re one for digital marketing trends, insights and analytics then this role is made for you As a Digital Marketing Performance Specialist, you will be required to understand the client’s business and competitive landscape, along with planning, managing, developing and optimising in-house campaigns across digital platforms accordingly.
**- Plan, set up, manage and optimise in-house campaigns on Google, Facebook, Instagram, YouTube and Linkedin.
- Track, measure and deliver leads from our online marketing campaigns.
- Conduct Keyword Research and Creation of Ads Copies.
- Sync with the SEO team to optimise a holistic search strategy.
- FConduct Market Research and Competitor Analysis.
- Set up tracking on various platforms to measure campaign performance.
- Review campaign performance with team members and provide insights and recommendations
- Review and study trends in the market to train and upgrade skillset and knowledge.
- Work closely with the in-house marketing team for any other ad-hoc duties assigned.

**Job Requirements**:

- 3 years of experience in Performance Marketing in relations to paid media
- Possess excellent experience in managing and optimising Google Marketing Solutions (SEM, display, video), Facebook, Instagram and Linkedin marketing solutions
- Please provide case studies from your work experience
- Possess excellent experience in analytics to provide insights on data analysis
- Demonstrate an understanding of content management system (CMS) and user experience on websites or landing page
- Excellent written and oral communication is a must.
- Able to navigate within a multi-department environment
- Ability to react quickly to situations and provide workable solutions
- Able to work in a fast-paced environment
- Strong passion for performance marketing and digital
- Good time management and organisational skills

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