Product Marketing Intern, Lifestyle

2 weeks ago

Queenstown, Singapore Razer (Asia-Pacific) Pte. Ltd Full time

Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is **a place to do great work**, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also **a great place to work,** providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.

**Responsibilities**:
**Job Summary**

Join our Lifestyle Division as a Product Marketing Intern, where you'll play a hands-on role in the development and execution of global marketing campaigns for the Razer Lifestyle Team that covers categories such as Apparel & Gear, Partnerships and Furniture. This internship offers a unique opportunity to collaborate with sales, marketing, product development, social media, and PR teams, gaining invaluable insights into the fast-paced world of the gaming industry.

**Key Responsibilities**
- Support global product launches by assisting in the development of strategic marketing plans and execution.
- Create and refine marketing campaigns and assets, copies, and social media content to drive engagement for both new and existing products.
- Collaborate with internal teams and stakeholders to align marketing strategies and ensure seamless execution.
- Engage with digital influencers and esports professionals, supporting partnerships and promotional activities.
- Gain hands-on experience in category management, learning how to position products effectively in a competitive market.

**What You’ll Learn**
- The full end-to-end process of launching a world-class lifestyle gaming product.
- Best practices in product marketing, including messaging, positioning, and campaign execution.
- Stakeholder management skills, working across teams to bring marketing campaigns to life.
- Insights into the product development cycle, from conceptualization to global rollout.
- Proficiency in product and category management, ensuring competitive positioning in the gaming industry.

**Who We’re Looking For**
- Analytical and problem-solving mindset, with the ability to interpret data and market trends.
- Creative marketing skills, with a strong ability to craft compelling narratives.
- Proactive and results-driven, always willing to go the extra mile.
- Adaptable and flexible, able to thrive in dynamic and fast-paced environments.
- Excellent communication and interpersonal skills, with a passion for teamwork.
- Good working knowledge in Excel, Word, Outlook and PowerPoint
- Able to commit full-time, 6 months from Jan 2026 - Jun 2026.

If you have always been up for a real challenge - join us. Are you game?

**Pre-Requisites**:
**Are you game?

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