
Senior Digital Marketing Executive
2 weeks ago
**Your role**:
**Responsibilities**:
- Develop and execute highly effective advertising campaigns and media plans
- Work with the digital marketing team to ensure precise campaign execution is performed, and all KPIs are met
- Be aware of the competitive landscape and proactively suggest ideas to remain at the forefront of the industries
- Responsible for and manage product listing and promotions on e-Commerce platforms
- Work together closely with the Digital Marketing team to drive traffic and awareness of e-Commerce platforms
- Manage the creation of relevant and engaging digital content for publishing onto various digital platforms
- Manage digital advertising campaigns
- Manage inhouse promotions and loyalty program to members and VIPs
- Conduct research on market trends, brand's audiences and competitors, and end-to-end consumer journey to drive engagements and conversions
- Analyse digital marketing analytics reports and share insights with the team to develop optimization plans
- Stay abreast of emerging digital tools and platforms, digital marketing trends, new technologies, and share insights with the team
**Qualifications & Characterises**:
- Diploma or Bachelor's Degree in Marketing/Business Administration/Media Communications with at least 5 years of working experience in the related field
- SEM, SEO, SMM skills
- A critical and creative thinker
- An excellent communicator and is able to communicate at all levels
- Have strong analytical and presentation skills
- Process Good English and able to communicate in Chinese to clients or within a dynamic team
**Job Types**: Full-time, Permanent
**Salary**: $3,200.00 - $3,800.00 per month
**Benefits**:
- Professional development
Schedule:
- Day shift
- Monday to Friday
Supplemental pay types:
- Performance bonus
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