vivo Singapore Marketing Manager
6 days ago
Responsibilities
Identify vivo brand challenge in the Singapore market and develop the overall marketing strategy to achieve the brand and business objectives by deep insight of the product, brand, category, and local market environment;
Work closely with the local business and GTM team and the regional marketing team to develop the marketing communication plan and leading execution according to the product roadmap
Lead the local marketing team to initiate the strategic and action plan, lead the execution of all marketing activities to enhance the brand awareness, image and brand preference in local marketing, and to achieve brand and business objectives.
Manage marketing budgets and marketing agencies
Job Requirements
Bachelor’s degree or above in business, marketing, communications, or related field.
At least 8 years of work experience in the marketing field in APAC or the Singapore market
Proven global or local brand-building history in APAC or the Singapore market
Successful experience in driving marketing objectives and experience with developing, executing, and tracking results tied to integrated marketing plans
True team player, strong collaborator, and internal communicator
Preferably having previous experience in the FMCG and Consumer Electronics sector in APAC or Singapore.
Proficiency in both English and Chinese is compulsory.
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Marketing, Strategy/Planning, and Management
Industries
Appliances, Electrical, and Electronics Manufacturing
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