This is an IT support group | Regional Product Lead, Media Effectiveness

4 days ago


Singapore This is an IT support group Full time

Minimum qualifications:
Bachelor's degree or equivalent practical experience.
4 years of experience in product management, marketing, management consulting, or project management in technology.
Experience working with Product Management or Engineering teams, executive leadership, and cross-functional stakeholders.
Preferred qualifications:
Experience influencing stakeholders to devise and scale a strategy.
Experience influencing c-level executives, managers, and promoters.
Ability to understand and adapt to the motivations of different stakeholder groups.
Ability to take complex, ambiguous topics, and present them in a clear and concise manner to stakeholders.
Excellent organizational and project management skills, with the ability to collaborate across cross-functional boundaries.
Excellent written and verbal communication, people management, problem-solving, and critical thinking skills.
About the job
Our group, called Product and Sales Activation (PSA), brings products to market and market to products. We sit at the junction of product, strategy, and go-to-market to shape the long-term product roadmap, commercialize new products, and drive long-term strategic initiatives. We work across the Google product portfolio. Our team is responsible for influencing everyone, including advertisers, partners, and our colleagues, about what Google can provide to make advertisers more successful and ensure that happens.
Google Customer Solutions (GCS) sales teams are trusted advisors and competitive sellers who maintain a relentless focus on customer success by bringing the best Google has to offer to small- and medium-sized businesses (SMBs), which are the backbone of our communities. As a member of our team, you’ll have the opportunity to work with company owners and make a real difference in their businesses by helping them grow. Together, we help shape the future of innovation for customers, partners, and sellers...and we have fun doing it.
Responsibilities
Consult with promoters and customers to identify opportunities associated with potential business growth and develop holistic measurement solutions for their business and marketing challenges.
Identify and build knowledge about the typical measurement solutions used by customers and agencies, and develop Google positioning for the market.
Advise customer partners on methodologies for marketing and media analytics, measurement, and attribution. Help customers navigate industry standards and alternatives.
Work with Sales and Analytics teams to interpret, analyze, and contextualize the results of different Google measurement solutions (e.g., incrementality studies) showing Google’s impact to customers.
Partner with sales to effectively position Google results against the client's marketing objective as well as drive conversations about growth.
Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google's EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form.
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