Publicisgroupe | Digital Media Manager

4 days ago

Singapore Publicisgroupe Full time

Company description
Spark Foundry is a global media agency that exists to bring HEAT – Higher Engagement, Affinity, and Transactions – to brands. By combining flawless media fundamentals with aggressive innovation, Spark inspires consumers to pay more attention; to care more about our clients’ brands; and to buy more products and services from them.
Balancing the nimble spirit of a startup with the powerhouse soul of Publicis Media, Spark Foundry delivers the best of both worlds to a client roster that spans some of the world’s best and most beloved brands and companies. We combine boutique-caliber insights and service with the buying clout and first-look access of a global leader, bringing the heat to challenger brands that want to act like giants, and to giant brands that want to act like challengers.
With a Millennial-friendly, bottom-up culture that celebrates diversity and aims for all voices to be heard, Spark has become a magnet for the industry’s best talent, with one of the best retention rates in the industry. And by applying a whole-person approach to professional and personal development, Spark develops a workforce that is well prepared for today’s challenges and poised to create meaningful careers in the years to come.
Because we know that heat arises at the intersection of complementary forces, our professionals come from myriad disciplines and backgrounds: data, analytics, and insights; content and creative production; communications and strategy; finance and marketing; and sociology, psychology, and other liberal arts disciplines.
Overview
Expectations of a Digital Media Manager:
Support the Media Director in ensuring that we deliver high client satisfaction scores (which means we constantly have a pulse on the relationship)
Lead on day to day running of the account with clients & agency partners
Drive relationships at the appropriate levels of our client organizations
Apt knowledge & understanding of digital channels combined with the ability to understand digital infrastructure including tracking, web analytics, and trafficking
Have prior platform experience in managing Paid Search and/or Programmatic campaigns, including but not limited to account setup, strategy development, organization, and management
Creates strategies and makes in-depth recommendations based on strong grasp of analytics, marketing & research concepts
Manages the daily work flow of all client campaigns, and works with various internal and external stakeholders, including creative agencies and media owners to deliver campaign objectives
Able to organise & delegate, sensitive to needs & problems of reporting staff – works across buying & planning issues
Be aware of opportunities to drive revenue streams from existing relationships and leveraging cases from existing relationships to create new relationships
Assist in mentoring and developing team members
Qualifications
3 - 4 years of experience in a media agency
Conversant with digital media and able to think across the whole media mix, hands-on experience with various technology platforms
Strong communication and presentation skills (written or oral)
Strong understanding of media terminology & concepts
Sense of commercial acumen
Attention to detail and numeracy
Possess rigor with ability to thrive in a fast-paced and dynamic environment
Experience in mentoring and managing junior planners/executives
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