Marketing & Communications Executive

Company Overview Jamiyah Singapore, serves the community by providing welfare services to the less privileged and disadvantaged of all races and faiths, continuing its legacy of peace and support.

Job Summary Support Jamiyah Singapore’s communications and marketing efforts to engage internal and external stakeholders, enhance brand awareness, and promote volunteer participation and donations.

Responsibilities

Collaborate with Jamiyah’s divisions and departments to develop and implement communications plans promoting programs, activities, and services

Produce well-researched content for print, websites, email marketing, videos, and blogs to engage diverse audiences

Prepare media communications including invites, releases, and kits; cultivate and manage media relationships; coordinate media presence onsite

Research and write for publications, coordinating all related materials to maintain consistent messaging

Monitor media coverage and current news trends relevant to Jamiyah and the non-profit sector to inform communications strategy

Develop scripts, emcee content, and storyboards for video and event presentations

Conduct market research and analyze target audiences, trends, brand awareness, and competitors to inform marketing strategies

Conceive and develop innovative marketing ideas and strategies for traditional and digital platforms

Execute, monitor, and optimize marketing campaigns using performance metrics and report results

Initiate outreach projects to enhance Jamiyah’s brand presence and community engagement

Manage social media platforms, improving KPIs such as likes, shares, and comments through targeted content

Perform ongoing Search Engine Optimization (SEO) activities to increase online visibility

Create and implement SMS and email marketing campaigns to generate leads and retain supporters

Review and maintain Jamiyah’s website and online assets to ensure up-to-date and effective content

Utilize internet and new media tools to reach new audiences and generate leads

Analyze market research to plan promotions, competitions, and creative marketing techniques

Assist in planning and executing Jamiyah’s events, including budgeting, invitations, catering, and logistics coordination

Coordinate event operations with internal teams and external vendors to ensure smooth event execution

Collaborate with Design and Studio Teams to produce marketing and communications materials

Manage multiple projects within tight budgets and timelines, maintaining high organizational standards

Perform additional duties as assigned by Head of Department or Senior Management

Preferred competencies and qualifications

University degree in marketing and/or communications

Minimum 2 years’ proven experience in marketing and/or communications

Minimum 2 years’ proven experience in developing and implementing digital marketing strategies

Experience in events management is an advantage

Strong analytical, interpersonal, and communication skills

Excellent research and writing skills

Good knowledge of digital marketing channels and online marketing tools including SEO/SEM and Google Analytics

Positive attitude, sense of ownership, and willingness to work beyond normal hours and weekends

Ability to work independently and as part of a team, multitask, stay organized, and perform under pressure