Siemens Mobility | Marcom Manager
2 days ago
Marcom Manager – Digital Industries
We are on the lookout for a dynamic and performance-oriented Marketing Communications Manager to join our dedicated Siemens team. In this pivotal role, you will have the unique opportunity to play a leading role in defining the Siemens Digital Industries demand generation activities fuel with cutting-edge marketing strategies. If you are a visionary creative, a strategic mastermind, and an energetic communicator, we invite you to connect with us
How can your marketing strategies make a difference?
Develop a compelling annual Marcom plan that aligns seamlessly with our local business growth objectives, setting the stage for success.
Plan and orchestrate integrated, multi-touch demand generation campaigns and programs that not only drive awareness but also generate high-quality leads. This includes managing internal and external events, thought leadership on social media, and handling Marcom administrative functions.
Foster meaningful connections by executing marketing communications through customer meetings, engaging newsletters, and captivating webinars.
Lead initiatives to execute and meticulously measure the performance of demand generation campaigns, ensuring continuous improvement.
Implement efficient lead and follow-up processes to maximize ROI on Marcom investments.
Be the steward of the Marcom activities calendar, overseeing budget allocation and expenditure.
Work closely with vendors and agencies to create compelling localized communications and marketing assets that resonate with our target audience.
Requirements & Qualifications
Bachelor’s degree in marketing, communications, or a relevant field preferred.
Minimum 6 years of B2B integrated marketing experience in the automation or software industry.
Equipped with cross-functional project management skills and a strong teamwork ethos.
Proven experience in creating targeted content is advantageous.
Showcase good practice in copywriting and the ability to deliver content effectively across social media platforms.
Proficiency in using the Eloqua marketing automation platform.
In return, we offer:
Flexible and hybrid working models that allow for time off for yourself and your family.
An attractive remuneration package.
Siemens Flexible Benefits Program designed to give you the freedom to opt for the insurance plan, health and wellness benefits that suit your individual need.
Development opportunities for personal and professional growth.
Colleagues that are as thoughtful, encouraging, hardworking, and driven as you.
An outstanding open-minded culture with an ecosystem of a large company like Siemens.
Join our team, and we will give you the latest knowledge and independence for autonomous action and decision-making, helping you become a trusted partner in customer relationships.
This is what happens after you apply:
CV Screening
Talk with our recruiter to get to know your motivation & your experience.
1-3 Business Interviews
Offer
Want to learn more about us?
Siemens Digital Industries is the innovation and technology leader in industrial automation and digitalization. Together with our partners and customers we drive Digitalization in both the discrete and the process industry, enabling flexibility, efficiency and reduced time to market.
DI shapes the future of sales through outstanding consultation and innovative solutions by constantly pushing our boundaries to take our customers to the next level where they can exceed their expectations.
We are an equal opportunity employer and value diversity at our company. We do not discriminate based on race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
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