Senior executive, media planning

3 weeks ago

Singapore Mindshare Spain SA Full time

Overview of the jobGroup M is currently looking for a Senior Executive, Media Planning to join one of our growing client teams.This role requires a strong background in media, with experience in digital planning and implementation. You will be tasked with developing multi-channel media recommendations across Singapore and, in some cases, regionally. You will leverage and coordinate the resources within Group M to achieve the best outcome for your client.
Reporting of the role
This role reports to the Partner, Client Leadership.
3 best things about the job:
Working in a dynamic agency environment, as part of a high-performing team.
Helping to plan and drive the integrated communications planning agenda for some of the world’s leading brands.
The ability to shape the role to your strengths while being on a rewarding learning and growth journey within the company.
Measures of success
In three months:
Acquire a solid understanding of the client’s business challenges and short/mid-term priorities.
Receive great feedback from co-workers and key client contacts as a result of a positive, proactive attitude and efficient working style.
Have a full understanding of the agency’s internal processes and partnerships.
Deliver communication and media strategies to drive brand growth.
Earn the trust and respect of both the team and agency as a whole.
Take ownership of the client campaigns and deliverables.
Properly justify recommendations and conduct post-campaign analysis.
Recommend ways to optimize and improve ways of working.
In 12 months:
Become an integral part of the core team and a valued member of the agency.
Achieve clients’ satisfaction goals and increase business and commercial results.
Establish yourself as lead on managing your sets of clients in terms of engagement, communication, and reporting.
Responsibilities of the role:
Direct point of contact for key client relationships and campaign-related deliverables.
Operational knowledge and hands-on campaign implementation required.
Develop and drive projects/campaigns for assigned brands – this will include the ability to align with clients on new planning approaches/innovation.
Work with key media partners for implementation planning and negotiation.
Understand the client’s business, category, and market position.
Present implementation ideas to clients across different platforms.
Assist your line manager in setting viable objectives, KPIs, and recommend/develop measurement methodology.
Work with the team on competitive reporting and analysis.
Ensure projects/campaigns are tracked and measured based on agreed KPIs and media efficiencies.
Work with internal specialist resources and group resources.
What you will need:
1-2 years of account planning experience.
Experience working with multiple stakeholders, e.g., suppliers, advertising/marketing agencies, media owners, and internal specialist resources.
Good understanding of media planning and buying across all platforms with working knowledge of digital media (e.g., programmatic, social, and SEM).
Understanding of the industry, business, brands, and consumers in client conversations.
Strong communication and presentation skills.
Looking for a new challenge and a step up in your career.
Positive attitude, able to take guidance and be proactive.
More about Group M:
Group M is an equal opportunity employer. We view everyone as an individual, and we understand that inclusion is more than just diversity – it’s about belonging. We celebrate the fact that everyone is unique, and that’s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with. Discover more about Group M at Follow Group M on Linked In –Linked In.
on Instagram MAPAC on Twitter.
IMPORTANT NOTICE: Fraudulent use of Mindshare name
Please be aware that the WPP, Group M names and those of its agencies have been fraudulently used by third parties often communicating via messaging services or unofficial websites and apps. Any websites or apps claiming a connection with WPP, Group M, its agencies, or any member of the network that encourages people to pay membership fees or provide personal and/or financial information are fraudulent. Please be vigilant against such scams and report them to the appropriate authorities. We are taking action with the pertinent authorities to stop the fraudulent use of our brand names.#J-18808-Ljbffr

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