Senior Product Evangelist, Lifestyle

3 days ago


Singapore Razer Inc. Full time

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Senior Product Evangelist, Lifestyle
role at
Razer Inc.
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Senior Product Evangelist, Lifestyle
role at
Razer Inc.
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Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is
a place to do great work , offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also
a great place to work,
providing you the unique, gamer-centric experience that will put you in an accelerated growth, both personally and professionally.
Job Responsibilities
The Senior Product Evangelist, Lifestyle for the Furniture category is responsible for global product marketing and management of Razer’s Furniture category that include product such as gaming chairs, gaming chair accessories and all gaming chair product done in collaboration with external 3rd party brands.
The role will focus on developing and executing go-to-market plan and business initiatives to achieve the objectives set by the company.
Drive towards achieving the financial targets in line with the company’s business objectives
Analyze financial information to ensure all business initiatives and marketing campaigns meet expectations and to identify trends and growth opportunities
Own product lifecycle management for assigned product portfolio, including all product launches and plans for discontinued product
Conduct and perform competitive benchmarking and product comparison
Develop comprehensive product launch plans for all new launches to summarize key activities that will drive category revenue and growth (promotions, launches, PR, events, influencer seedings, collateral creation, digital marketing, etc.)
Drive input into creative strategy of assigned products, including packaging, advertising, web content and marketing, merchandising and promotions
Manage relationships with partners and work closely with internal teams to develop and design product
Work with the Head of Lifestyle Division to manage budget for the business category
Other duties as assigned
Pre-Requisites
BA/BS degree in Business, Marketing or related field, or equivalent experience
Minimum of 3-5 years of product management and marketing experience in consumer electronics industry; peripherals hardware highly preferred with experience in gaming a big plus
Experience in developing and overseeing execution of marketing plans
Experience with consumer electronics sales channels: retail, direct, online and distribution
Able to write marketing copy and provide design direction on creative including digital marketing, web merchandising, print ads, video, graphics, etc
Can work independently, prioritize, and handle multiple tasks and projects concurrently
Strong administrative, organizational, and communication skills including ability to successfully interact with executive management
Preferred experience in working in a Global company with multiple stake holders across different countries and time zones
Are you game?
Seniority level
Seniority level Mid-Senior level
Employment type
Employment type Full-time
Job function
Job function General Business, Management, and Business Development
Industries Computers and Electronics Manufacturing
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