PRODUCT ASSISTANT MANAGER

2 weeks ago


Singapore LG ELECTRONICS SINGAPORE PTE. LTD. Full time
Job Description & Requirements
  • Responsible for the execution of Home Appliance category
  • Product management of Home Appliance products.
  • Develop product roadmap strategy, sales and marketing activities in consensus with HQ
  • Lead the execution of product strategy and develop new initiatives to win market share and achieve business targets
  • Ensure successful new product launches and review the pillars supported by effective 360 plans (PR, media, social media & digital, forecast, events and CRM, sell-out tracking and the product display in the points-of-sale)
  • Develop strong understanding of assigned product category by conducting market trend analysis.
  • Plan and execute impactful and timely promotions to improve sell out.
  • Manage gift redemption program by forecasting and procuring gifts and working closely with redemption center to ensure adequate inventory.
  • Ensure accuracy in forecasting demand based on market trends and past sell out progress.
  • Ensure accurate and obtain timely approval for sale programs.
  • Manage advertising and promotion expense for Home Appliances.
  • Build productive working relationship with all stakeholders (Trade Marketing, Demand Planner, Customer Service, and Finance team) to manage day to day operations smoothly and efficiently.
  • Collaborate with Corporate Marketing to ensure all ATL & BTL collaterals, POSM, samples meant for the launch are well-prepared and delivered accordingly for maximum launch impact.
  • Collaborate with trade-marketing to ensure in-store concepts and activities are well prepared and executed.
  • Ensure visual merchandising are executed according with brand guidelines and that POSMs are developed in timely basis in conjunction with promotion.
  • Any other Ad Hoc duties and reporting

Education Level and/or relevant experience(s):
  • Minimum Bachelor's Degree, preferably in Business Management / Marketing
  • Minimum 3 years of Experience in product management/marketing/business

Other requirements:
  • Ability to work independently and effectively in global and virtual teams
  • Good communication, presentation and interpersonal skills
  • Proficient in Microsoft Office (Excel, PowerPoint)
  • Good proven track of Sales & Marketing

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