Digital Media Executive

7 days ago


Singapore American Center for Education Full time

Content Creation & Management Develop engaging digital content (videos, graphics, articles) for education programs. Manage social media platforms (Facebook, WebChat, Instagram, LinkedIn, TikTok, YouTube). Write and edit copy for ads, landing pages, newsletters, and blog posts. Campaign Execution Plan and execute digital marketing campaigns to promote courses and events. Monitor performance metrics (CTR, conversion rates, engagement). Optimize campaigns based on analytics and feedback. SEO & SEM Conduct keyword research and implement SEO strategies. Manage Google Ads and Meta Ads campaigns for lead generation. Website & Landing Page Management Update and maintain school website and course landing pages. Collaborate with designers and developers to improve UX/UI. Analytics & Reporting Use tools like Google Analytics, Meta Business Suite, and SEMrush. Prepare monthly performance reports and insights for management. Collaboration Work with academic and admissions teams to align marketing with enrollment goals. Coordinate with external vendors (photographers, videographers, influencers). #J-18808-Ljbffr



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