Tbwa Chiat/Day Inc | Associate/Consultant, Public Relations Singapore
2 days ago
Associate/Consultant/Senior Consultant, Public Relations
If you are looking to make a difference in the marketing industry, this role is for you. You will join an award-winning agency in Asia, known for pioneering industry-first innovations in APAC for iconic, global brands in the beauty, health, and lifestyle sector.
We are seeking a passionate, fearless self-starter to join us as an Associate/Consultant/Senior Consultant. You will play a hybrid of a creative and strategic thinker who can formulate innovative approaches for clients in this role. You will be responsible for supporting the agency’s client businesses and will serve as the creative counsel for clients. You will seamlessly integrate with the digital and creative teams to evolve the traditional strategic planning practices into the creative, brand-building digital world.
You will also be a part of the agency’s growth strategy – including new business pitching and agency product development and offerings.
COMPANY CULTURE
The agency culture is dynamic, collaborative and progressive. They pride themselves in fostering a culture that values diversity, equity, and inclusion (DEI). The agency recognizes that a diverse workforce enriches creativity and innovation and promotes a more comprehensive understanding of the world. The agency actively encourages employees from different backgrounds, ethnicities, genders, and abilities to bring their unique perspectives to the table, creating an inclusive environment where everyone feels heard and valued.
Alongside its commitment to DEI, the agency also places great importance on mental wellness. We offer various benefits and programmes prioritising mental health, such as employee assistance programs, flexible working arrangements, and days off for mental wellness activities.
The agency company culture includes wellness benefits, mental health off days, and comprehensive health for your overall wellbeing.
Responsibilities
Support the development of innovative digital communications strategies and plans for clients
Cultural decoding of consumer behaviour
Identification of relevant media/influencer platforms
Crafting of compelling narratives
Creation of impactful activations
Demonstrate understanding of the digital landscape including social media platforms and apply knowledge to idea creation
Nurture relationships with digital media and influencers and keep a look for new forms of influence.
Actively pitch to appropriate media and influencers about client news to amplify client narratives
Monitor and analyze traditional and digital outlets for coverage of client news, competitor, and industry developments
Able to independently implement small-scale campaigns and conduct influencer outreach for relevant campaigns
If you can do that, you have what it takes. It might help if you have:
At least 1-4 years
related professional Marketing/PR experience (preferably in the agency environment)
Proficient in earned and paid digital media space
Effective communication, presentation, and project management skills
Knowledge and interest in the Consumer sector are a plus
Detail-minded, independent, and a good team player
Fluency in other Southeast Asian languages (e.g. Thai, Bahasa, Vietnamese) is a plus
DeVries PERKS:
Monthly mental health day
Hybrid; 3-5 days in office
Monthly health & wellness stipend
Work-from-home flexibility
Mental wellbeing support through Employee Assistance Program counselling phoneline
ABOUT DeVries Global
DeVries Global is a mid-sized brand communications agency that combines the fast-moving, client-centric culture of a boutique with a global footprint across three regions: NA, Europe, and Asia. Founded 40+ years ago with 20 people in New York, the agency has since grown to 200+ global citizens across creative capitals around the world: London, Berlin, Beijing, Shanghai, Singapore, and Taipei.
We are the First Cultural Communications Agency. What makes our approach unique is that we tackle client problems from culture-in vs. consumer-out. We focus on the future as we decode culture for our clients and have operationalized our mission of creating influence across every aspect of how we work.
We have a carefully curated list of clients across a range of consumer industries, including healthcare, beauty, lifestyle. Our specialty is 360° integrated marketing communications, and we excel in driving commerce, elevating brand relevancy and driving consumer affinity and engagement.
DeVries Global is proud to be an equal opportunity employer. DeVries Global is committed to building a culture where all employees are seen as equal, are respected and where all opinions are heard. We take pride in our inclusive hiring, as well as our diverse workforce and we welcome applications from all qualified candidates.
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