Accor Hotels | PR

4 weeks ago

Singapore Accor Hotels Full time

Company Description
Why work for Accor?
We are far more than a worldwide leader. We welcome you as you are and you can find a job and brand that matches your personality. We support you to grow and learn every day, making sure that work brings purpose to your life, so that during your journey with us, you can continue to explore Accor’s limitless possibilities.
By joining Accor, every chapter of your story is yours to write and together we can imagine tomorrow's hospitality. Discover the life that awaits you at Accor, visit
Do what you love, care for the world, dare to challenge the status quo #BELIMITLESS
Raffles the Palm Dubai is on the western crescent of Palm Jumeirah, the world’s largest manmade island and archipelago. This luxurious five-star hotel with 381 spacious rooms, suites and villas is embellished with hand-crafted Italian touches and offset by carefully selected amenities to complete the atmosphere of elegance. Guests can enjoy panoramic views, a private beach, state of the art entertainment and recreational facilities, including specialist boutiques, a VIP movie theatre, signature and private restaurants complemented by exquisite banqueting and conference spaces.
When visiting Raffles, guests will discover the individual personality and story offered by the hotel. At the essence of every Raffles is the delivery of thoughtful, personal and discreet service to well-travelled guests. Raffles Hotels & Resorts is an award-winning, luxury international hotel company with a history dating back to 1887 with the opening of Raffles Hotel, Singapore. The portfolio currently comprises eleven luxurious properties, from secluded resorts to city hotels in key locations around the world.
Job Description
Write press announcements whether long or short form for various business needs
Correspond with traditional media and social influencers, evaluate media exposure opportunities
Organize media experiences such as hotel stays, dining and spa experiences
Monitor, review and report on all marketing and PR activity and results
Monitor competitor set’s press coverage and social media within the destination
Maintain an excellent relationship with the relevant appointed agencies, media, Accor regional office, and suppliers
Manage hotel communications including signage for public spaces, and drafting in-room guest letters
Weekly summary of press coverage for internal distribution
Coordinate professional video and photography shoots as needed (influencer, media, fashion shoots)
With the assistance of PR or Marketing Manager, brief media plans, write creative briefs and retouching briefs
Update content on the property website, press room and image library, partner websites
Ensure that all hotel promotions, advertising, and collateral are in keeping with Raffles standards and brand image and reflect the highest level of professionalism in content and presentation
Be a brand ambassador of Raffles at all times, both in and out of the hotel and on personal social media accounts.
Manage the supply chain and timelines of PR projects including costs, design and copy
Support the marketing department with administrative tasks such as creating purchase orders (PO), invoicing and raising complimentary forms in internal finance systems
CONTENT & SOCIAL MEDIA :
Shoot and edit photos and videos for internal communication platforms
To be proficient in Photoshop, Adobe Premiere Pro or FinalCut Pro X (desirable but not a must)
Come up with content ideas to highlight various services and products
Should have excellent verbal and written English
Thorough understanding of the hospitality public relations environment and its evolving shape. Awareness of the latest tools, platforms and best practices.
PERSONAL ATTRIBUTES :
Excellent understanding of luxury market
Excellent understanding of all hotel departments
Professional presentation skills
Analytical capabilities required
Must have strong interpersonal skills with attention to details
Strong written and verbal communication skills
Problem solving skills
Self-motivated, creative and confident
Ability to meet deadlines consistently
Pro-active and taking initiative
Must be organized and ability to work and follow systems and procedures
Must be adaptable to change of strategy, ideas, systems etc.
Must be guest service oriented
Proficiency in organizational planning with the ability to multi-task
Qualifications
Minimum 1-year experience in public relations or related professional area
An experienced communications expert, a dynamic and self-driven, creative individual
Strong luxury hotel background or luxury lifestyle brand background is preferred
Additional Information
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