APJ Marketing Communications Manager

Get AI-powered advice on this job and more exclusive features. Join us in pioneering breakthroughs in healthcare. For everyone. Everywhere. Sustainably. Our inspiring and caring environment forms a global community that celebrates diversity and individuality. We encourage you to step beyond your comfort zone, offering resources and flexibility to foster your professional and personal growth, all while valuing your unique contributions. We are looking for a committed and experienced Corporate Communications Manager, APJ to be based in our APJ office. This position will report to the Head of business management, Radiation Oncology Solutions, Asia Pacific Japan and India (APJ). The role will cover the Asia Pacific Japan region. Position Summary We are looking for a committed and experienced APJ Marketing Communications Manager to be based in our APJ office. This position will report to the Head of Public Affairs and Marketing Communications, Asia Pacific Japan (APJ). The role will cover the Asia Pacific Japan region. Location(s): Singapore, Bangkok, India Responsibilities Developing and driving communication strategies with a long‐term view on the business needs and patient-centric solutions, building and strengthening the Varian and Siemens Healthineers' brand and its role in healthcare among media, customers, patient bodies, KOLs, and institutions. Partnering with key commercial teams and Varian's global communications community to drive communication strategies with a long‐term view on business needs and patient‐centric solutions. Reaching key audiences through proactive, integrated, and impactful communication, offering innovative communication ideas to bolster corporate reputation. Leveraging traditional media relations, launching integrated campaigns, supporting the company's advocacy efforts, and enhancing Varian's digital outreach to drive clinician adoption of medical value solutions. In This Role, You Will Provide direction and leadership to the APJ team to plan and deliver integrated communications strategies, communication planning, measurement and campaigns that engage and align stakeholders including employees, the public, media, government and customers across the region. Serve as the Communications Business Partner to the Head of Business Management for all business across APJ and counsel on his/her leadership communication and external engagement including at industry forums. Align Communications strategy, goals, and objectives with overall business priorities basing plans on thorough audience and topic research to facilitate tailored message and content design, as well as targeted delivery to relevant audiences using paid, earned and owned media. Translate business and access goals into relevant projects and initiatives supported by careful planning and concrete measurements, allowing Varian to be seen as a partner of choice by customers and non‐governmental / funding partners. Develop integrated and holistic communications that help build, shape and protect the reputation and brand of Varian in alignment with Siemens Healthineers' Group Communications. Partner the business marketing team and product marketing team in APJ and the zones to develop and drive the medical communication strategy for clinician groups, including KOLs, rising stars, and mass clinicians. Develop strategies to drive Varian's clinical thought leadership by leveraging existing industry platforms such as FASTRO and THASTRO, facilitating collaborations with key associations and recommending initiatives to boost high‐impact engagement. Identify story ideas and opportunities to strengthen thought leadership positioning both internally and externally. Oversee agencies and partners to produce testimonials, communication aids, and events, aligning with Varian's strategic goals. Team supervision Lead and develop a small team of communication specialists. Provide training, mentoring, and coaching, conducting performance reviews, participating in goal setting and goal attainment, and having active development plans for self and team. Develop training plans for team members to ensure they are trained and knowledgeable on the systems and products they are required to use, maintaining a high degree of professional knowledge. Motivate and lead team members through a constantly changing environment. Who You Are Possess Bachelor's degree in Journalism, Communications, Public Relations, Public/Government Affairs or related field, or equivalent combination of education and work‐related experience. Demonstrated and possess significant experience in strategic communications in a fast‐paced environment, comfortable working in a matrixed and multicultural environment. 8+ years of experience in communications and government or public affairs with direct responsibility for media relations, preferably gained in the pharmaceutical, diagnostics or related industry, or PR agency experience supporting healthcare clients. 3+ years of people management experience is strongly preferred. Experience in a variety of communications disciplines: public affairs, media relations, issues management, and product/market access communications. Possess outstanding strategic agility: thorough grasp of the healthcare/diagnostics industry and regularly applies such to create robust and innovative strategies. Have excellent change management skills and a proven track record of effectively driving organizational transformation, change and innovation. Have excellent influencing and negotiation skills: consistently extract optimized business results through skillful collaboration with others and driving results through influence without authority. Key VARIAN Competencies Required Strategic thinking. Lead change. Collaborate across boundaries. Who we are We are a team of more than 72,000 highly dedicated Healthineers in more than 70 countries. As a leader in medical technology, we constantly push the bounds to create better outcomes and experiences for patients, no matter where they live or what health issues they are facing. Our portfolio is crucial for clinical decision‐making and treatment pathways. How we work When you join Siemens Healthineers, you become one in a global team of scientists, clinicians, developers, researchers, professionals, and skilled specialists, who believe in each individual's potential to contribute with diverse ideas. We are from different backgrounds, cultures, religions, political and/or sexual orientations, and work together, to fight the world's most threatening diseases and enable access to care, united by one purpose: to pioneer breakthroughs in healthcare. For everyone. Everywhere. Sustainably. Data Privacy We care about your data privacy and take compliance with GDPR as well as other data protection legislation seriously. For this reason, we ask you not to send us your CV or resume by email. We ask instead that you create a profile where you can upload your CV. Setting up a profile also lets us know you are interested in career opportunities with us and makes it easy for us to send you an alert when relevant positions become open. Register here to get started. Beware of Job Scams Please beware of potentially fraudulent job postings or suspicious recruiting activity by persons that are currently posing as Siemens Healthineers recruiters/employees. These scammers may attempt to collect your confidential personal or financial information. If you are concerned that an offer of employment with Siemens Healthineers might be a scam or that the recruiter is not legitimate, please verify by searching for the posting on the Siemens Healthineers career site. To all recruitment agencies Silicon Healthineers does not accept agency resumes. Please do not forward resumes to our jobs alias, employees, or any other company location. Siemens Healthineers is not responsible for any fees associated with unsolicited resumes. As an equal opportunity employer, we welcome applications from individuals with disabilities. Seniority level Mid‐Senior level Employment type Full‐time Job function Marketing and Sales Industry Hospitals and Health Care #J-18808-Ljbffr