Assistant Director, Marketing, Outreach and Admissions

2 weeks ago

Singapore JOBLINE RESOURCES PTE. LTD. Full time

Responsibilities The Assistant Director will lead a dedicated team to drive marketing, outreach, and admissions strategies. Key responsibilities include: Develop and execute recruitment strategies to attract high-potential students to undergraduate programmes. Oversee the full admissions cycle, ensuring efficiency, accuracy, and a seamless candidate experience from application to matriculation. Lead integrated marketing campaigns across digital, social, print, and event platforms to strengthen the visibility of undergraduate programmes. Manage outreach activities with key feeder schools, industry partners, and international institutions to grow the applicant pool. Monitor data and trends to provide insights that enhance marketing and admissions performance. Mentor and develop a high-performing team, fostering innovation, excellence, and collaboration in all marketing and admissions activities. Requirements Must-haves Bachelor's degree from a recognised university (postgraduate qualification is an advantage). At least 8 years of relevant experience in marketing, outreach, or admissions, preferably within higher education. Proven leadership and people management skills, with experience leading teams and projects. Strong communication, stakeholder engagement, and analytical capabilities. Excellent organisational and problem-solving skills, with the ability to manage multiple priorities effectively. Good-to-haves Experience with CRM and marketing automation systems. Familiarity with digital analytics and data-driven marketing. A creative and forward-thinking mindset with an interest in education and youth engagement. Licence no: 12C6060#J-18808-Ljbffr

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