Content Marketing

3 days ago


Singapore 海特人才 Full time

5 days ago Be among the first 25 applicants
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Content Planning: Develop content marketing roadmaps aligned with each stage of the customer journey, from awareness through consideration, decision, and loyalty
Creative Production Management: Lead the creation of video, graphic, and copywriting content to effectively communicate brand values and stories. Build and maintain a centralized content asset library
Data-Driven Content: Establish content performance evaluation metrics (e.g., view completion rate, engagement depth, conversion contribution) and analyze their correlation with user lifetime value (LTV)
Cross-Channel Coordination: Ensure consistent messaging across all touchpoints including official website, social media, email, etc.
Who You Are
Degree in Mass Communications, Marketing or equivalent
At least 3 years of experience in content marketing with a focus on branding and storytelling, ideally including experience in building a brand from the ground up
Proficient in using data analysis tools for content marketing and SEO
Excellent English oral and written skills. Additional languages knowledge would be a plus (German, Spanish, French, Japanese).
Seniority level
Seniority level Mid-Senior level
Employment type
Employment type Full-time
Job function
Job function Marketing, Public Relations, and Writing/Editing
Industries Information Services
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