Category marketing specialist

1 week ago


Singapore Givaudan Full time

Join us and celebrate the beauty of human experience. Create for happier, healthier lives, with love for nature. Together, with our customers, we deliver food innovations, craft inspired fragrances, and develop beauty and wellbeing solutions. There’s much to learn and many to learn from, with more than 16,000 employees around the world to explore ideas and ambitions with.In Singapore, you’ll be at the centre of every innovation, creation, and solution available to the entire Asia-pacific region. Working with our research, creation, and production units, as well as our renowned perfumery school, you’ll make us a greater force for good. Every day, your passion, your creativity, and your expertise will shape our future, making a positive difference on billions of people. Every essence of you enriches our world. We are Givaudan. Human by nature. Category Marketing Associate/Specialist - Your future position? (1 year contract) Reporting to: Regional Category Manager, Hydration & Refreshments Main Responsibilities Support the Regional Category Manager in building a comprehensive understanding of the assigned category's landscape and insights by gathering and synthesizing information from internal and external sources. This includes monitoring new launch activity, exploring market dynamics (research on leading customers' brand portfolio & market penetration), assessing competitive landscapes, gathering trends, and consumer insights. Provide marketing support on short turnaround regional customer projects with creative mockups consistent with Flavor division branding and positioning. Collaborate with local marketing teams to give feedback on key campaigns/projects and coordinate logistic arrangements for new product launches/market samples to be delivered. Participate in cross-functional innovation project discussions , assist with marketing brainstorming sessions, and ad-hoc assignments. Partner Gen-AI and social media listening platforms to monitor Flavor transitions in prevalence vs growth momentum and develop simple presentations and concepts related to the latest trends. Main Requirements Diploma / University Degree in Business/Marketing/Consumer Market Analytics or similar. Fresh graduates, or 1 to 2 years marketing work experience in consumer marketing. Passion and curiosity for food & beverages and/or consumer behaviours. Understanding of marketing strategy and principles including brand execution, commercialization of new products, and creative promotions/activations. Able to connect different data sets to build successful marketing value propositions. Excellent opportunities for progressive learning and development. A creative team environment that will inspire you. Paid time off. LI-Y. At Givaudan, you contribute to delightful taste and scent experiences that touch people’s lives. You work within an inspiring teamwork culture – where you can thrive, collaborate and learn from other talented and passionate people across disciplines, regions, and divisions. Every essence of you enriches our world. Diversity drives innovation and creates closer connections with our employees, customers, and partners. Givaudan embraces diversity and is committed to building an inclusive environment where everyone impacts our world. #J-18808-Ljbffr



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