Beverage Category sales manager
5 days ago
On behalf of one of its clients working in the F&B sector, the French Chamber of commerce is looking for an
Beverage Category Sales Manager.
Our client is looking for a results-driven Beverage Category Sales Manager to lead the growth of our premium beverage brands within the fine food industry in Singapore. The ideal candidate will have a strong understanding of the local market, a proven track record in sales, and experience in managing relationships with distributors, retailers, and key stakeholders.
Role and Responsibilities
Develop and implement a strategic sales plan aimed at accelerating brand growth within the beverage category, with a special focus on fine food and premium beverages.
Cultivate and sustain strong relationships with key accounts across the HORECA (hotel, restaurant, café) sector to drive business expansion.
Identify new business opportunities by building a robust customer pipeline and converting potential leads into loyal accounts.
Partner closely with the Marketing team, providing valuable insights to shape targeted campaigns that boost beverage sales.
Liaise with beverage suppliers, ensuring seamless collaboration to create and execute successful sales strategies.
Provide training and support to the sales teams on product features, benefits, and effective selling techniques to maximize sales performance.
Monitor industry trends, stay informed on emerging beverage products, and keep a close eye on competitor activities to capitalize on new opportunities.
Requirements
Proven experience as a Beverage Manager or similar role in the fine food or hospitality industry, with a strong track record in sales.
In-depth understanding of the beverage sector, including supplier networks, brand positioning, customer preferences, and industry trends.
Strong leadership and motivational abilities, with the capacity to drive team performance and foster growth.
Excellent communication and interpersonal skills, enabling effective collaboration with internal teams, clients, and suppliers.
Detail-oriented with a commitment to maintaining high standards of quality and consistency across all operations.
Self-motivated with an entrepreneurial mindset, able to take ownership and initiative in achieving goals.
Fluency in French is required to liaise with various stakeholders in France (vendors, clients, office in France).
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