
Marketing Campaign Strategist
2 weeks ago
The Senior Marketing Communications Executive will develop and execute marketing strategies to drive brand awareness, engagement, and loyalty. This role requires a strong background in public relations, influencer marketing, and campaign execution.
Key Responsibilities
- Develop and distribute press materials, create engaging content, and maintain relationships with journalists, media outlets, and influencers.
- Track media coverage and evaluate Public Relation campaign performance.
- Identify, engage, and manage influencer partnerships, including content approvals, contracts, and performance tracking.
- Support multi-channel marketing campaigns (social media, digital, in-store) to drive brand awareness and engagement.
- Assist in organizing events, photoshoots, and ensure campaign consistency across teams.
- A degree in Marketing, Communications, or a related field.
- 1-3 years of experience in Public Relation, influencer marketing, or brand communications.
- Hands-on experience in media relations, influencer collaborations, and campaign execution.
- Well-established media network and influencer contacts.
- Strong project management skills, able to multi-task and meet deadlines.
- Proactive mindset with a passion for brand-building, storytelling, and consumer engagement.
- Paid Annual Leave and Sick Leave as per Singaporean Law
- Professional Development Opportunities
- Opportunities for Growth within the industry
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