Boutique Manager

MISSION AND RESPONSABILITIES :

You are THE Guerlain Ambassador. You are to achieve sales targets while promoting the brand image and providing the highest standard of service to all clients. As a member of the Guerlain team, the Boutique Manager represents the brand values towards the customers and peers at all times.

BUSINESS VISION

• Fostered a shared vision among team members, aligning all activities to support the approved vision and strategy set by the Local Market Retail Team.
• Encouraged innovation and creativity within the team, ensuring everyone understood and contributed to the overarching business objectives.
• Implemented team-building initiatives to enhance team cohesion and morale.
• Recognized and celebrated team achievements, fostering a positive and spirited work environment.
• Analysed workflow processes and identified areas for improvement, streamlining operations to boost overall productivity.
• Implemented strategies to enhance team productivity and efficiency, ensuring alignment with the business vision.

CUSTOMER EXPERIENCE

• Acted as a role model and mentor to the team, embodying Guerlain's values and standards in all interactions with customers.
• Inspired the team to consistently exceed customer expectations, ensuring a high standard of service and hospitality.
• Conducted regular team meetings to share customer success stories and positive feedback, boosting team morale and cohesion.
• Encouraged a customer-centric mindset within the team, emphasizing the importance of personalized service and customer satisfaction.

CLIENTELING

Client Relationship Management:

• Develop and implement strategies to build strong, long-lasting relationships with clients, especially high-value and potential high-value customers.
• Lead by example in providing personalized service to clients, showing an in-depth understanding of their preferences and needs.
• Train and mentor, the team in effective clienteling practices, emphasizing the importance of personalized communication and tailored recommendations.

Client Data Analysis:

• Monitor client purchase history, preferences, and feedback to inform targeted marketing strategies and personalized service offerings.
• Regularly review client data with the team to identify trends and develop action plans to enhance client satisfaction and loyalty.

TALENT MANAGEMENT

• Provided one-on-one coaching and mentoring to team members, fostering their professional growth and enhancing team spirit.
• Developed and nurtured Assistant Managers, preparing them for future roles and creating a talent pipeline within the organization.
• Recognized and appreciated individual and team achievements, reinforcing a positive team spirit and motivation.
• Encouraged knowledge sharing and skill development within the team, promoting a collaborative and cohesive work environment.

FINANCIAL TARGETS

• Inspired and motivated Beauty Consultants, coaching them to meet individual and team financial targets.
• Implemented client-centric initiatives collaboratively with the team, focusing on increasing conversion rates, cross-selling, and Average Basket Size.
• Implemented performance metrics and goals, regularly monitoring progress and providing constructive feedback to enhance productivity.
• Introduced incentive programs tied to achieving financial targets, boosting team motivation and productivity.

MERCHANDISING

• Collaborate with Senior Management and Merchandising teams to drive key categories and uncover opportunities
• Align merchandise mix to meet client needs; particular emphasis on VICs
• Maintain all merchandising standards in line with Guerlain’s guidelines

STORE OPERATIONS

• Clear Communication: Ensured clear communication channels within the team, facilitating efficient operations and reducing misunderstandings.
• Empowered team members to make decisions within their areas of responsibility, fostering a sense of ownership and accountability.
• Encouraged a problem-solving culture within the team, actively involving team members in
• Regularly recognized and appreciated the team's efforts in maintaining smooth store operations, reinforcing a positive work environment.

Team Cohesion and Spirit:

• Promoted collaboration between different departments within the store, ensuring a cohesive approach to operations.
• Encouraged team members to support one another during busy periods, enhancing teamwork and solidarity.
• Facilitated cross-training among team members, enhancing their skills and creating a flexible workforce.
• Celebrated operational milestones and achievements, boosting team morale and cohesion.

Productivity Management:

• Continuously reviewed and optimized operational workflows, eliminating bottlenecks and enhancing productivity.
• Effectively allocated resources, including staff and equipment, based on demand patterns, maximizing productivity during peak hours.
• Adjust employee schedules based on store traffic to maximize sales potential. Focus on cost-effective staffing models.
• Work with senior management to enhance sales opportunities and improve customer experience through store displays and layouts.
• Ensure accurate calculation of commission and incentives
• Maximise and manage stock inventory

ADMINISTRATION

• Regularly compile and analyze weekly and monthly sell-out reports, providing insights and recommendations to the Retail Manager.
• Utilize data analytics tools to track sales performance, customer trends, and product popularity.
• Prepare comprehensive reports highlighting key performance metrics, sales trends, and areas of opportunity.

Commission Management:

• Ensure accurate and timely tabulation of sales commissions for all team members.
• Implement transparent processes for commission calculations and communicate them effectively to the team.
• Submit all tabulations on a timely basis

Documentation and Record Keeping:

• Maintain meticulous records of all administrative documents, including contracts, employee records, and operational guidelines.
• Ensure all administrative procedures are in compliance with company policies and legal regulations.
• Manage sensitive information with confidentiality and discretion.

Operational Efficiency:

• Streamline administrative processes to increase efficiency and reduce operational costs.
• Implement and maintain digital systems for record-keeping and reporting to facilitate easy access and efficient management of information.
• Collaborate with the Asst Boutique Manager and other departments to continuously improve administrative processes.

WHAT WE REQUIRE FROM YOU:

• Leadership Excellence: Uphold and model the highest professional standards, demonstrating unwavering commitment and passion for the Guerlain brand, while inspiring your team to do the same.
• Dynamic Management Skills: Efficiently manage the boutique in a fast-paced, collaborative environment, ensuring smooth operations and team synergy.
• Client Relationship Development: Lead the effort in fostering deep, meaningful client relationships, enhancing client experience, and expanding the client network.
• Industry Acumen: Stay ahead of the curve by keeping informed about the latest trends and innovations in the beauty world, integrating this knowledge into boutique strategies.
• Innovative Approach and Continuous Learning: Encourage and implement innovative strategies within the boutique, while promoting a culture of continuous learning and skill development among your team.