SKY Restoration DKI | Copywriter

About Sky Mavis
Sky Mavis, the pioneer behind the blockchain game Axie Infinity, is revolutionizing the virtual gaming world with innovative technology and infrastructure. We are committed to fostering a dynamic and inclusive work culture where individuals can bring their authentic selves to the table. As a team of entrepreneurial disruptors and gamers, we are driven by a shared passion for making a meaningful impact and embracing the challenges and critiques that come with being at the forefront of technological advancement.
About the Sky Mavis Growth Team
The Sky Mavis Growth team is an agile group of Web3 enthusiasts responsible for Sky Mavis, Axie Infinity, and Ronin public-facing communications. We support the promotional efforts of first-party products like the Ronin Wallet as well as those of third-party partners like Ragnarok: Monster World and Coinbase. Our team is based in APAC and North America, which enables near-24/7 coverage of social channels including the Ronin blog, the Axie Infinity Substack, X (formerly Twitter), Discord, Facebook, Instagram, and YouTube.
About the role
The Copywriter will be responsible for drafting a variety of public-facing communications for publication on the aforementioned channels. This can include a regular cadence of CTA-driven blog posts, long-form technical articles up to 2,000 words, and short-form social copy with accompanying visual assets. The Copywriter will work alongside the Senior Copywriter, other Growth team members, and the Graphic Designers to produce these deliverables.
Responsibilities
Partner with the senior copywriter to ensure a cohesive brand tone across all content pieces.
Translate direction and key points from briefs into engaging and effective copy concepts.
Create captivating content around the web3 games and dApps joining the Ronin ecosystem.
Collaborate with our product and blockchain research teams to develop thought leadership pieces that position Ronin as the industry leader.
Craft messages that resonate with our target audience across various community funnels and touchpoints.
Collaborate with cross-functional teams, including Games Publishing, Ecosystem, Product, Design, and Blockchain research teams to execute content strategies effectively.
Conceptualize, write, and edit compelling copy for campaign assets, such as marketing collateral, infographics, web copy, social media, and email.
Actively participate in strategic brainstorming to uplevel our overall narratives.
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