
[GRIT] Digital Marketing Trainee
7 days ago
Job Scope
1. SEO Optimization
- Support SEO efforts using platforms like SEMrush, Moz, and Google Search Console to improve organic search performance.
- Conduct keyword research and competitor analysis to identify content gaps and opportunities.
- Optimize on-page elements such as meta titles, descriptions, headers, and internal linking structures.
- Collaborate with content teams to ensure SEO best practices are applied across product and blog pages.
- Monitor SEO performance using Google Analytics and assist in reporting key metrics.
2. Email Marketing
- Assist in managing the global email marketing calendar and cadence, ensuring timely and consistent campaign execution.
- Coordinate with regional teams and translation vendors to manage localization and translation of email content for global EDM sends.
- Build, test, and deploy email campaigns using Salesforce Marketing Cloud, ensuring accuracy in content, links, and audience segmentation.
- Track email performance metrics (open rates, click-through rates, conversions) and support A/B testing to improve campaign effectiveness.
- Maintain and update subscriber lists, ensuring compliance with data privacy regulations and segmentation strategies.
3. Campaign Coordination & Reporting
- Support campaign planning and execution by coordinating asset production, approvals, and stakeholder alignment.
- Monitor and report on campaign performance across SEO and email channels.
- Collaborate with cross-functional teams including product managers, category leads, and regional marketing teams to ensure alignment on campaign goals and execution.
Candidate Requirements
- Strong interest in digital marketing, especially SEO and email marketing.
- Detail-oriented with a proactive and curious mindset.
- Good communication and interpersonal skills to work with global teams.
- Basic understanding of digital marketing metrics and ability to interpret performance data.
- Ability to manage multiple tasks and meet deadlines in a fast-paced environment.
- Team player who can work independently and collaboratively.
- Language proficiency in Mandarin, Korean, Japanese, German, Italian, French, or Spanish is a plus.
- Able to commit for 6 months, full-time
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