Associate Lecturer

5 hours ago

Singapore Singapore Institute of Management Full time

Associate Lecturer - Marketing in a Digital World (HE4) page is loaded
Associate Lecturer - Marketing in a Digital World (HE4) Apply locations Clementi Campus time type Part time posted on Posted 14 Days Ago time left to apply End Date: January 1, days left to apply) job requisition id JR Job Description:

  • Facilitate students' learning and discussion forum on the online platform
  • Conduct weekly virtual lecture or workshop
  • Write assessment brief with detailed analytic marking rubrics
  • Grade and provide feedback on assignments submitted by students
  • Participate in teaching team or assessment meetings
  • Respond to student's enquiries in a timely manner
  • Provide learning support through individual or small group consultation
  • Prepare marking samples and module report with analysis of student performance

Job requirement:

  • A PHD or Master's Degree in related discipline from a reputable university
  • At least 2 years of relevant teaching experience at the tertiary level
  • 5 years of relevant work experience will be an added advantage

This module gives an overview of the principles and practices of marketing in the digital world. It focuses on how marketing strategies may be used to effectively reach out to audiences online. Students go through the essential stages of campaign planning to evaluation. Topics covered include establishing digital marketing strategy, campaign and consumer experience, digital marketing analytics and refinement strategy.
We regret that only shortlisted candidates will be notified.
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About Us
The Singapore Institute of Management (SIM) is one of the region's leading education and lifelong learning institutions, recognized for empowering individuals and enterprises to thrive across life stages through learning.
Seeded by the Singapore Economic Development Board in 1964, SIM has, for close to 60 years, been leading in the development of work and industry skills for Singapore's growth.
Through harnessing new knowledge, skills and technology, SIM provides skills-based learning experiences that enable students, professionals, and enterprises to Learn for Life and Thrive for Life.
SIM achieves this through SIM Global Education (SIM GE) and SIM Academy. SIM GE focuses on higher education pathways and SIM Academy focuses on Professional Development (PD)
and Enterprise Solutions (ES) for career transitions and advancements, and integrated learning solutions for enterprises.
For more information on the Singapore Institute of Management, visit
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