Digital Marketing

1 week ago

Singapore Singapore Chess Federation (Persekutuan Chatur Singapura) Full time

About SCF Founded in 1949, the Singapore Chess Federation (SCF) is the national authority for chess in Singapore, affiliated with FIDE and a member of the Singapore National Olympic Council and Sport Singapore. SCF is a registered society, an Institute of Public Character, and a non-profit with charitable status. Mission of the Role SCF has two core goals : Train high-level athletes (national squads, performance pathways), and Grow public awareness & participation in chess. This role supports both—with a particular emphasis on driving sign-ups and conversions (courses, trials, tournaments, outreach). What You’ll Do Pillar A — High Performance & Pathways Promote trials, selection events, and squad intakes; maintain accurate calendars, pages, and FAQs. Produce athlete stories, result recaps, and sponsor-aligned content; prepare press/partner notes. Manage clear communications to athletes/parents (EDMs, notices, forms, confirmations). Pillar B — Public Awareness & Participation Plan and execute campaigns for beginner courses, schools/community programmes, roadshows, and tournaments. Own the funnel end-to-end: optimize landing pages, forms, FAQs, and checkout to increase course/event sign-ups . Run social, email, and light paid ads; build outreach lists; handle community moderation and timely updates. Event Responsibilities Pre-Event: Draft run-of-show and comms timelines; coordinate venues, vendors (AV/printing/signage), and assets (banners, medals, certificates). Registration Ops: Set up WooCommerce listings and confirmations; export attendee lists; prepare check-in sheets/badges; align info desks with site/EDMs. On-Site: Lead registration/check-in and queue flow; liaise with parents/schools/participants; set up signage and photo backdrops; coordinate stage flow/awards with officials; capture quick photo/video for same-day socials; escalate issues appropriately. Stakeholders/Sponsors: Deliver promised logo placements, mentions, banners, and photo ops. Post-Event: Collate feedback, reconcile light expenses, curate photo selects, and produce a short wrap-up with learnings to improve conversions. Core Skills You’ll Use Content & Design: Social tiles/reels, short videos, EDMs; Adobe Photoshop/Illustrator (Canva ok); basic video editing (Premiere/CapCut). Web & Registration: WordPress updates (basic HTML/CSS helpful); WooCommerce listings/checkout information. Email & CRM: Mailchimp/SendGrid, segmentation, A/B testing; PDPA-compliant data handling. Collaboration: Work closely with events, coaching, and operations to meet timelines and ensure information accuracy. What You Bring 0–2 years’ experience in digital marketing/comms or fresh graduate with strong projects/portfolio and a fast-learning mindset. Strong copywriting and visual sense; proficiency in Adobe Suite (Ps/Ai). Comfort with WordPress ; familiarity with WooCommerce is a plus. Basic analytics and spreadsheet skills. Excellent written and spoken English. Willing to work some evenings/weekends for major events (time off in lieu per policy). Organized, people-friendly, calm under live-event pressure; able to handle light event setup. Interest in chess or sports is a plus; additional language ability is a plus. Work Arrangement On-site in Singapore , with island-wide coverage during key events. Non-standard hours during tournaments; TOIL/off-days per policy. #J-18808-Ljbffr

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