Adobe Campaign Classic Specialist

7 days ago

Singapore GECO Asia Pte Ltd Full time

Role Purpose The Adobe Campaign Classic Specialist will be responsible for both technical development and end-to-end campaign execution within Adobe Campaign Classic v8. This role combines expertise in platform enhancements, WebApp development, system integration, and campaign management to deliver personalized, data-driven marketing experiences across multiple channels. Key Responsibilities Technical Development & Platform Support Design, develop, and maintain WebApps and integrations with Adobe Campaign Classic v8. Integrate ACC with new marketing channels and external interfaces. Manage schema extensions, API integrations, and optimize data flows. Develop and monitor data ingestion pipelines; troubleshoot failed feeds, synchronization issues, or workflow errors. Ensure data consistency, accuracy, and integrity across RT-CDP sources, attributes, and identity namespaces. Execute data import/export processes in compliance with governance and security standards. Implement and monitor security measures including access controls, encryption, and data retention practices. Maintain proper documentation and version control for all developments, workflows, and configurations. Campaign Management & Execution Plan, build, and execute end-to-end marketing campaigns using Adobe Campaign Classic v8. Configure personalized schema workflows and set up deliveries for execution. Design and build 'always-on' trigger campaigns for real‐time engagement. Create and deploy Push Campaigns in SMP platform based on campaign briefs. Perform QA and troubleshoot HTML/content issues before deployment. Manage audience segmentation, targeting logic, and personalization across destination channels. Handle inbound and outbound real‐time activation processes ensuring data quality. Generate proofs and counts for validation with business stakeholders. Ensure adherence to data governance, privacy, and compliance standards. Required Skills & Qualifications Certification: Certified Adobe Campaign Classic Developer Certified Adobe Campaign Classic Business Practitioner Experience: Minimum 3–4+ years of hands‐on Adobe Campaign Classic experience. Strong experience with complex workflows, delivery setup, and technical development. Technical Skills: Working knowledge of JavaScript, HTML, and CSS for custom development and platform extensions. Familiarity with CRM integrations across marketing, sales, and support systems. Experience building Push campaigns via SMP platform. Additional Skills: Experience with RT‐CDP (Adobe Experience Platform) preferred. Excellent problem‐solving, communication, and stakeholder management skills. #J-18808-Ljbffr

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