Account Manager – F&B Growth Marketing

2 days ago


Singapore TWS BRANDING PRIVATE LIMITED Full time

Roles & Responsibilities 1. Role Snapshot Step in as the strategic bridge between our F&B clients and TWS’s multidisciplinary team (strategy, creative, video, paid media, PR & influencer). Your mandate: deliver measurable growth, stellar client experience, and operational excellence across always-on retainers and campaign projects. 2. Key Responsibilities Area What You’ll Do Client Partnership • Lead regular work-plan meetings, monthly strategic reviews and quarterly business reviews. • Translate business goals into clear marketing roadmaps, KPIs and timelines. • Proactively spot growth opportunities and upsell relevant TWS services. Project & Campaign Management • Own the master content & shoot calendar; ensure briefs, assets and approvals hit deadline. • Coordinate internal creatives, videographers and media buyers; remove blockers fast. • Manage scopes, timelines, budgets and post-campaign wrap-ups. Performance & Reporting • Monitor Meta/TikTok/Google dashboards and social analytics; flag under-performing ads within 48 h. • Prepare concise monthly performance decks with insights, optimisation plans and clear next steps. Quality Control • Review copy, design, video edits and landing pages for brand consistency and technical accuracy before client share. • Conduct weekly checklist audits to maintain TWS standards. Process Improvement • Feed real-time feedback into our Notion “Control Tower” to streamline workflows and automate repetitive tasks. • Document SOPs and share best practices with the wider AM team. Tell employers what skills you have Lead Generationmarketing planBudgetsTransparencyMarketingDigital MarketingTransportationWritten SkillsAuditsmarketing mixBridgeFEEDB2C Marketing


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