Web Product Operations and Campaign Manager

3 days ago


Singapore SOURCEO PTE. LTD. Full time
Key Responsibilities
Website Strategy & Experience Transformation
Cross-Functional Collaboration
Web & Campaign Performance
Web Operations Governance & Compliance
Qualifications
Experience & Qualifications
  • Bachelor's degree or diploma in Digital Communications, Web Technologies, Marketing, or a related field .
  • At least 5 years' experience managing web content, CMS operations, or content product ownership.
  • Proven track record of supporting digital campaign launches and website performance initiatives .
Technical & Analytical Skills
  • Must have : Hands-on experience with an enterprise Content Management System; strong preference for Adobe Experience Manager (AEM) .
  • Strong understanding of web UX principles, page structure, and digital content lifecycle .
  • Proficient in using web analytics tools (Adobe Analytics preferred) to measure site performance and user behavior.
  • Experience with A/B testing and personalisation .


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