Content Marketing Manager
23 hours ago
Get AI-powered advice on this job and more exclusive features. Direct message the job poster from KPay Group KPay Group (KPay) is a leading fintech company dedicated to empowering businesses of all sizes with simple, smart, seamless and secure technology solutions. Serving over 57,000 merchants across Hong Kong, Singapore, Japan and Australia. KPay is unleashing merchants' growth potential by building a one-stop platform for financial management, business operations and digital transformation. KPay secures a record USD 55 million in 2024, marking the largest series A fundraise globally in the payments sector for the year. Overview Role Mission: We\'re seeking a data-savvy, AI-empowered Content Marketing Manager to own our content strategy and drive measurable digital growth. You\'ll transform SEO insights into high-converting content, optimise our content backlog, and leverage cutting-edge tools to boost organic visibility, engagement, and revenue. If you\'re a digital native obsessed with performance, efficiency, and results, this is your role. Reports to: Digital Growth Director Responsibilities Strategy & Planning: Develop and manage the execution of content strategy aligned with SEO/AEO best practices to accelerate organic traffic, conversions, and revenue growth. Content Backlog Management: Prioritise, maintain, and optimise the content backlog to support activities of other websites and performance marketing activities. SEO/AEO Execution: Create and optimise content for search engines and answer engines (AEO), ensuring keyword targeting, semantic relevance, and UX best practices. AI-Driven Efficiency: Utilise AI tools (e.g., ChatGPT, SurferSEO, MarketMuse) to streamline research, drafting, and optimisation while maintaining quality. Conversion Optimisation: Craft compelling, user-focused content that drives actions (e.g., lead gen, sales, sign-ups) through persuasive storytelling and CTAs. Performance Analysis: Track KPIs (traffic, rankings, conversions, engagement) using analytics tools (e.g., GA4, SEMrush, Ahrefs) and iterate for continuous improvement. Team Leadership/Mentorship: Lead copywriters and designers to produce content that supports performance marketing and website programmes. Qualifications Proven SEO/AEO Expertise: Deep understanding of technical SEO/AEO, on-page optimisation, keyword research, and emerging trends (e.g. Answer engine optimisation (AEO), AI etc). Leadership/Team Experience: This role will be empowered to build a world-class content team to support performance marketing and website programmes to drive growth. SEO Writing Mastery: Ability to write engaging, scannable, and SEO-friendly content (blogs, landing pages, guides that rank and convert). AI Tool Proficiency: High efficiency using AI for ideation, drafting, optimisation, and analytics. Growth Mindset: Obsession with data-driven results, conversion metrics, and revenue impact. Digital Native: Intuitive grasp of digital trends, user behavior, and platform algorithms. Nice-to-Haves Experience with AI content generation tools. Knowledge of CRO (conversion rate optimisation) principles. Why Join Us?Impact: Directly shape digital growth in a results-focused environment. Innovation: Experiment with AI and next-gen SEO strategies. Autonomy: Own the content roadmap with agile execution. Seniority level Mid-Senior level Employment type Full-time Job function Marketing We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J-18808-Ljbffr
-
Content Marketing Manager
4 weeks ago
Singapore KPay Group Full timeGet AI-powered advice on this job and more exclusive features. KPay Group (KPay) is a leading fintech company dedicated to empowering businesses of all sizes with simple, smart, seamless and secure technology solutions. Serving over 57,000 merchants across Hong Kong, Singapore, Japan and Australia. KPay is unleashing merchants' growth potential by building a...
-
Content Marketing Manager
2 weeks ago
Singapore SINGKEA PTE. LTD. Full time**Job Description**: 1. Responsible for creative planning, copywriting, demand submission and landing of content marketing (including but not limited to video/copywriting/print). 3. Develop and execute a social media strategy that aligns with brand communication 4. Responsible for the regular content operation and live broadcast activities of social...
-
Content Marketing Manager
7 days ago
Singapore THE SWIM STARTER PTE. LTD. Full timeOrchestrating digital content strategies across all online platforms. - Driving traffic and engagement that translates to sales and brand promotion. - Knowing which platform different kinds of content are best suited to. - Designing and implementing creative marketing strategies to disseminate content. - Undertake content marketing initiatives to achieve...
-
Content Strategist
2 weeks ago
Singapore Impossible Marketing Pte Ltd Full timeWe are looking for a content writer who has a strong passion for Digital Marketing. If you are keen on building a career out of writing and wish to create amazing content for big brands, we want you on our team! No experience is required - just bring along a positive attitude and your unique flair of writing to the table. ;) You will mainly focus on...
-
Content Strategist
2 weeks ago
Singapore Impossible Marketing Pte Ltd Full timeWe are looking for a content writer who has a strong passion for Digital Marketing. If you are keen on building a career out of writing and wish to create amazing content for big brands, we want you on our team! No experience is required - just bring along a positive attitude and your unique flair of writing to the table. You will mainly focus on churning...
-
Content Strategist
1 week ago
Singapore Impossible Marketing Pte Ltd Full timeWe are looking for a content writer who has a strong passion for Digital Marketing. If you are keen on building a career out of writing and wish to create amazing content for big brands, we want you on our team! No experience is required - just bring along a positive attitude and your unique flair of writing to the table. You will mainly focus on churning...
-
Content Strategist
2 weeks ago
Singapore Impossible Marketing Pte Ltd Full timeWe are looking for a content writer who has a strong passion for Digital Marketing. If you are keen on building a career out of writing and wish to create amazing content for big brands, we want you on our team! No experience is required - just bring along a positive attitude and your unique flair of writing to the table. You will mainly focus on churning...
-
Content Strategist
2 weeks ago
Singapore Impossible Marketing Pte Ltd Full timeWe are looking for a content writer who has a strong passion for Digital Marketing. If you are keen on building a career out of writing and wish to create amazing content for big brands, we want you on our team! No experience is required - just bring along a positive attitude and your unique flair of writing to the table. You will mainly focus on churning...
-
Content Marketing Manager
5 days ago
Singapore Snaphunt Pte Ltd Full time $30,000 - $60,000 per yearCompanySnaphunt Pte LtdDesignationContent Marketing Manager (Remote)Date Listed03 Oct 2025Job TypeEntry Level / Junior ExecutiveFree/ProjJob PeriodImmediate Start - Flexible EndProfessionMarketing / Public RelationsIndustryOthersLocation NameSingaporeAllowance / Remuneration$1,150 - 1,700 monthlyCompany ProfileOur client is a national digital health company...
-
Content Marketer
3 days ago
Singapore Capital Group Full timeGet AI-powered advice on this job and more exclusive features. “I can succeed as a Content Marketer at Capital Group.”The Content Marketer is responsible for developing and executing strategic content initiatives that drive client engagement, support product positioning, and reinforce the firm’s brand reputation. This role blends marketing management...
