Food Industry Marketing Professional

6 days ago

Singapore beBeeMarketing Full time

Marketing Campaign Strategist Role

We are seeking a skilled Marketing Campaign Strategist to develop and execute marketing campaigns that promote our corporate image, products, services, campaigns or events in line with consumer behavior patterns and business objectives.

Key Responsibilities:

  • Plan and execute comprehensive marketing strategies to drive brand awareness and customer engagement
  • Develop and launch e-commerce websites for food businesses, ensuring seamless user experiences and effective sales funnels
  • Create and curate high-quality website and social media content, including writing and editing copy
  • Manage the production of promotional materials and marketing collateral, including print and digital assets
  • Collect and analyze customer feedback to inform marketing decisions and improve overall customer experience
  • Maintain open communication channels with internal teams to ensure alignment on marketing campaigns and objectives
  • Conduct market research and analysis to optimize pricing strategies and stay up-to-date on industry trends
  • Ensure timely execution of marketing plans according to project timelines and deliverables
  • Lead public relations efforts, including crafting press releases, building relationships with media contacts, and managing press coverage

Requirements:

  • Minimum 2 years of marketing experience, preferably in the food and beverage or fast-moving consumer goods sectors
  • Excellent writing and communication skills
  • Familiarity with social media platforms and web analytics tools
  • Creative problem-solving skills, attention to detail, and strong interpersonal skills
  • Strong analytical and strategic thinking skills to drive marketing campaign success

Join Our Team:

As a Marketing Campaign Strategist, you will have the opportunity to work with a dynamic team to develop and execute innovative marketing campaigns that drive business growth and customer engagement.

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