APAC Product Marketing Manager

2 days ago

Singapore TEMP-TEAM PTE LTD Full time

Roles & Responsibilities Regional Product Marketing Manager (office solutions) - B2B and B2C in APAC Responsibilities : B2B & B2C Product Marketing Lead regional execution of B2B marketing initiatives and develop and localise contents Collaborate with sales offices and regional partners to implement industry-specific GTM plans Support reseller training and partner enablement with solution integration Experience in conducting product testing to identify strengths, gaps, and unique selling propositions Translate findings into customer-facing content for use in retail and eCommerce channels Work with sales offices to adapt promotions and sales content for local markets Possess experience in eCommerce selling Apply strategic thinking to product sales performance and inventory planning, working with internal teams to align product positioning, forecast demand trends, and ensure supply availability supports marketing campaigns and business targets Loyalty Marketing Coordinate test marketing initiatives tied to customer retention, CRM-based loyalty campaigns, and post-purchase strategies Gather and consolidate regional insights on loyalty effectiveness Align with HQ Connect and Halo strategies to deliver cohesive customer engagement experiences Sales Office Collaboration Act as a central point of contact for product marketing between HQ and 10 Asia-Pacific sales offices Build strong working relationships with local sales and marketing teams to understand market needs and respond with appropriate solutions Compile, analyse, and report back regional insights and data require. Requirements: o Degree in Marketing, Business, Communications, IT or a related field. o Experience in the office solutions industry is required. o Min. 10 years of relevant experience in product marketing or segment marketing. o Regional exposure managing multi-country stakeholders in Southeast Asia or East Asia is a strong advantage. o A solid understanding of B2B marketing models o Experience with loyalty/CRM-based marketing o Experience collaborating with channel partners, distributors, or system integrators in Asia will be an advantage o Familiarity with print solution software will be an advantage. Interested parties, please email to Karin Yong Registration: R EA Licence: 01C3135 Tell employers what skills you have CRMCustomer RetentionSalesChannel PartnersCustomerfacingSegmentationInventoryMarketing StrategyB2B MarketingCustomer EngagementB2B eCommerceSellingMarketingB2BProduct ManagementProduct DevelopmentPricingBrand Awareness

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